Strategic Communications & Marketing Lead

Volt Edu; City of Albany (NY); On-site; USD 65,000 - 75,000; Full time

Benefits offered by this job

Comprehensive benefits package

5% employer retirement contribution

Life insurance and disability coverage

Generous PTO and holidays

Parental leave

Job summary

Albany Law School seeks an experienced Assistant Director of Communications and Marketing to lead earned media efforts, craft compelling communications and marketing content, and support the school’s overall communications strategy.

You will collaborate across campus to promote programs, faculty scholarship, events, and initiatives while supporting enrollment marketing and maintaining the law school’s brand.

Qualifications

• Bachelor’s degree and 5+ years of relevant experience.
• Excellent writing, editing, organizational, interpersonal, and communication skills.
• Experience with media relations and social media management.
• Familiarity with Adobe Creative Suite software.
• General knowledge of Google Analytics and data-driven reporting.

Responsibilities

• Manage earned media efforts, including news releases, media requests, journalist relationships, and faculty outreach.
• Write, edit, proofread, and/or record communications and marketing content for multiple formats.
• Create photo and video content with freelancers and designers.
• Consult with faculty, staff, students, and partners on promoting programs and milestones.
• Support enrollment marketing with the Office of Admissions, including digital advertising and email marketing.
• Collaborate with the Senior Web Designer and Developer to keep website content current and on-brand.

Skills

Writing

Editing

Communication

Interpersonal skills

Media relations

Social media management

Web/content management

Education

Bachelor's degree

Tools

Adobe Creative Suite

Google Analytics

WordPress/Content Management Systems

Job description

Albany Law School seeks an experienced Assistant Director of Communications and Marketing to lead earned media efforts, craft compelling communications and marketing content, and support the school’s overall communications strategy.

You will collaborate across campus to promote programs, faculty scholarship, events, and initiatives while supporting enrollment marketing and maintaining the law school’s brand.