Landscape Sales Director

Landscapes by Terra; Plain City (OH); On-site; USD 120,000 - 170,000; Full time

Job summary

Landscapes by Terra in Marysville, OH is seeking a Landscape Sales Director to lead and grow the design/sales function for residential and commercial projects. You will set and achieve sales goals, collaborate with production to train the Design/Sales team, and drive strong client relationships.

The role emphasizes strategic leadership, collaboration with marketing, and the ability to manage KPIs to grow market share while maintaining high client satisfaction.

Qualifications

• 5+ years of sales experience with revenue targets of 1.5M–2M+.
• Strong customer service and relationship management.
• 3+ years of management/supervisory experience.
• Bachelor's degree or equivalent in business, marketing, horticulture, landscape architecture, or related field.
• Valid driver’s license and willingness to travel locally.

Responsibilities

• Develop, implement, and manage sales strategies to meet revenue goals and expand the client base.
• Establish annual and quarterly sales targets and track progress against goals.
• Implement a standardized sales process to optimize efficiency and success.
• Lead the sales process with landscape sales approach, industry knowledge, and estimating.

Skills

Sales

Customer Service

Team Management

Business Development

Communication

Education

Bachelor's degree or equivalent

Tools

LMN CRM

Office software

Job description

Company Description

Landscapes by Terra is a Marysville, OH-based landscape firm with over three decades of experience designing, installing, and maintaining enduring outdoor spaces. The team includes dedicated landscape designers, installers, and maintenance professionals who approach each project with care and a strong commitment to quality. This commitment is reflected in active membership in professional associations, trusted supplier partnerships, and an industry-leading warranty that underscores customer satisfaction. At Landscapes by Terra, we believe our homes are the most important places for us to enjoy and create lasting memories with those we love. This is because creating beautiful outdoor spaces enhances our enjoyment of family and friends. We value home, friends, and family for both our clients and our employees. This is why we seek to hire highly skilled, experienced, and team-oriented people and continue to invest in them to ensure they thrive.

Role Description

The Landscape Sales Director is a full-time, on-site role based in Marysville, OH. This role is responsible for leading and growing the landscape sales function, including prospecting new clients, nurturing existing relationships, and closing residential and commercial landscape projects. The Sales Director provides strategic and frontline leadership for the Design/Sales team. This includes setting, supporting, and achieving individual and team sales goals. To meet or exceed these goals, the Sales Director will collaborate with production to create, identify, and develop training plans for the Design/Sales team. The ultimate purpose of the Sales Director is to lead in a manner that is strategic and emotionally intelligent resulting in strong client relationships.

Qualifications

• Candidates should possess strong skills in Sales and Sales Operations, including pipeline management, forecasting, and contract negotiation with 5+ years of sales experience including consistent goal achievement of 1.5M-2M+
• Candidates should possess skills in Customer Service, with a focus on consultative selling, client communication, and relationship management.
• Candidates should possess skills in Team Management, including coaching, performance oversight, and cross-functional collaboration with 3+ years of management/supervisory experience
• Candidates should possess skills in Business Development, such as market analysis, networking, and identifying new revenue opportunities.
• High level of understanding in landscape and design build industry with 1+ years of design/build &/or landscape construction experience (preferred)
• Strong written and verbal communication skills and the ability to present proposals clearly to diverse stakeholders.
• Proficiency with CRM tools (LMN) and basic office software to track leads, estimating, opportunities, and sales performance.
• Bachelor's degree in business, Marketing, Horticulture, Landscape Architecture, or a related field, or equivalent relevant experience.
• Valid driver's license and willingness to travel locally for client meetings and site visits.

Responsibilities

• Develop, implement, and manage sales strategies aligned with the company's strategic plan to meet revenue goals, expand the client base, and increase market penetration.
• Establish annual and quarterly sales targets based on revenue projections and track progress against goals.
• Implement and continuously refine an effective, standardized sales process to optimize efficiency and success.
• Review and lead team through the sales process with understanding landscape sales approach, industry, and estimating.

Compensation & Incentives

• Define and review sales compensation plans, ensuring alignment with market standards and business objectives.
• Assist in structuring competitive pay bands to attract and retain top sales talent.
• Review and approve monthly commission sheets for sales team.
• Lead, motivate, and manage a high-performing sales team, ensuring alignment with business objectives.
• Set clear performance expectations, evaluate team performance using KPIs, and provide ongoing coaching and mentorship.
• Conduct structured performance reviews twice a year, focusing on individual growth, accountability, and business alignment.
• Foster a culture of accountability, continuous improvement, and professionalism within the team.
• Assist in recruiting top talent while overseeing onboarding and continuous professional development for sales team members.
• Plan and lead structured, data-driven weekly sales meetings to review pipeline, track progress, and strategize for success based on department scorecard.
• Ensure the CRM system is effectively utilized to track client interactions, sales data, and team performance.
• Develop and manage the sales budget, including salaries, commissions, and incentives, ensuring alignment with financial goals.
• Work alongside the Executive Director to create divisional bid budgets.
• Build and maintain strong, long-term relationships with key clients, ensuring high satisfaction and retention.
• Act as the face of the company in high-level negotiations, industry events, and conferences.
• Collaborate closely with the marketing team to align sales strategies, improve customer experience, and conduct industry market research to identify trends, opportunities, and potential threats.
• Address customer concerns, resolve problems effective, and enhance client lifecycle management.
• Identify and pursue new business opportunities in target markets, including residential, commercial, and HOA clients.
• Build and maintain relationships with property managers, general contractors, developers, and other potential clients.

Physical Requirements

• Sitting, standing, walking &/or working at a computer for 8 hours