KC Regional Crane Rental Business Developer

Wilkerson Crane Rental; Bonner Springs (KS); On-site; USD 90,000 - 130,000; Full time

Job summary

Wilkerson Crane Rental in Kansas City is seeking a Business Development Manager to grow revenue by winning new customers and expanding work with existing accounts. You will build a robust pipeline, qualify opportunities, price and scope jobs with estimators, and coordinate with branch operations to ensure successful executions.

This role blends outside sales, market research, and close collaboration with field teams.

Qualifications

• Bachelor's degree in business, construction management, or related field, or an equivalent combination of education and experience.
• Five+ years of business development or outside sales experience in crane rental, equipment rental, construction, or industrial services.
• Established relationships with contractors and industrial customers in the Kansas City region strongly preferred.
• Working knowledge of cranes and lifting operations, with the ability to read load charts, lift plans, site plans, and project schedules.
• Proven record of meeting or exceeding sales targets.
• Strong negotiation, presentation, and written communication skills.

Responsibilities

• Identify and pursue new business in the Kansas City region through networking, cold calling, job-site visits, bid lists, and industry research.
• Build and manage a sales pipeline, tracking every lead, quote, and win/loss.
• Target key markets, including commercial and industrial construction, energy and wind, manufacturing, datacenters, infrastructure, and plant maintenance and shutdowns.
• Meet with customers to understand project scope, schedule, site conditions, and lift requirements.
• Coordinate with dispatch, branch managers, and lift planning to confirm equipment availability, crane selection, and job feasibility before quoting.
• Prepare and present quotes and proposals for bare rentals, operated and maintained rentals, and long-term project work.
• Negotiate pricing, terms, and contract conditions within approved guidelines, and bring exceptions to leadership.
• Review customer contracts and subcontracts for scope, insurance, and indemnity terms, routing them for approval per company policy.
• Grow existing accounts by expanding the services and markets each customer uses.
• Follow up during and after jobs to confirm customer satisfaction and resolve issues with operations.
• Monitor competitor pricing, fleet, and market activity, and report trends to leadership.
• Track upcoming projects through bid services, permits, and industry contacts to position WCR early.
• Represent WCR at trade shows, association meetings, and industry events.
• Meet monthly and quarterly revenue, quote, and new-account targets.
• Prepare regular pipeline and forecast reports for leadership.
• Share customer feedback and market needs to inform fleet and capital planning.
• Promote WCR's safety culture and brand in every customer interaction.
• Other duties as assigned.

Skills

Sales & negotiation

Relationship building

Written communication

MS Office & CRM

Driver's license

Education

Bachelor's degree or equivalent

Tools

FCC/NexGEN

CRM software

Job description

Wilkerson Crane Rental in Kansas City is seeking a Business Development Manager to grow revenue by winning new customers and expanding work with existing accounts. You will build a robust pipeline, qualify opportunities, price and scope jobs with estimators, and coordinate with branch operations to ensure successful executions.

This role blends outside sales, market research, and close collaboration with field teams.