Locations: Minneapolis, MN | New Jersey | New York
Job Title: Client Interactive Partner – Healthcare
This role is focused on Healthcare and will involve working with major U.S. healthcare companies. It requires a consultant with a strong background in modern marketing, digital transformation, and a proven ability to translate a brand into a seamless customer experience across digital channels.
Responsibilities / Expectations
- Act as the primary point of contact for clients, maintaining and nurturing relationships.
- Advise CMOs, CDOs, and digital interactive stakeholders on strategy encompassing customer experience, digital marketing, e‑commerce, and self‑service development.
- Develop marketing and advertising strategies that align with clients’ business objectives and target audiences.
- Align with service leads to coordinate and own the narrative and outcomes for our customers.
- Work cross‑functionally with client marketing, engineering, and product teams to analyze data, identify trends, implement optimizations, and define strategic initiatives.
- Act as the customer champion and push for excellence across all stakeholders.
- Participate in analyst briefings to support client interactive market leadership ambitions.
- Own and champion programs, managing the entire project life cycle from conception to execution and evaluation.
- Apply consulting tools, practices, and techniques to provide precise analysis and presentation of delivered work.
- Travel to client sites as required.
- Lead the business development effort to develop a sales pipeline, measuring success by sales performance and revenue growth.
- Drive a unified client mindset across internal and external stakeholders.
- Create, own, and share best‑practice knowledge on delivery and working methodologies.
Desired Competencies
- Experience in digital marketing, digital design, and proposition development, preferably with a leading consultancy or creative agency focused on brand, experience, and transformation.
- Proven track record of working directly with CMOs, CDOs, and CEOs.
- Experience managing agencies and delivering high‑performing digital content under strict brand and web guidelines.
- Planning, executing, and evaluating integrated campaigns that drive consumer engagement and value (sales, retention, etc.).
- Influencing internal networks of content producers and product marketing teams to uphold operational and brand standards across owned, paid, and earned media.
- Understanding of the strategic drivers behind marketing transformation programs and confidence to challenge client views when necessary.
- Experience with change management, agile, lean, Six Sigma, or Design Thinking is an advantage.
- Excellent written and verbal communication and presentation skills for all business levels.
- Experience creating business cases for brand transformation initiatives.
- Experience leading transformation programs involving key systems such as CMS, commerce platforms, digital assistance, and martech systems.
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We’re looking for a hands‑on partner who can consult and deliver services with measurable impact on revenue growth and service portfolio expansion. If you’re ready to work at the intersection of healthcare and digital transformation, please apply.