Integrated Media Supervisor

Daviselen Advertising; Los Angeles (CA); Presencial; USD 48.000 - 62.000; Jornada completa

Descripción de la vacante

Davis Elen is seeking an Integrated Media Supervisor in Los Angeles, CA to lead media planning across traditional and digital channels for multiple clients.

The role reports to the Media Director, Strategy Planning & Data Analytics, and requires 3+ years of agency experience, strong leadership, and proficiency in Campaign Manager 360 and related tools. On-site engagement in LA is expected.

Formación

• Bachelor’s degree in Marketing, Communications, Advertising or related field.
• Minimum 3 years agency/media planning experience.
• Experience in organizing sports marketing and/or consumer engagement programs.

Responsabilidades

• Supports Media Director in developing media objectives, strategies, tactics and channel selection.
• Develop digital or traditional media/audience outreach strategies for client KPIs.
• Create strong working relationships with clients.
• Helps manage traditional and digital teams for a holistic approach.
• Researches and gathers data to assist in media planning.

Conocimientos

Media planning

Leadership

Client relationship management

Presentations

Educación

Bachelor's degree in Marketing/Communications/Advertising or related field

Herramientas

Campaign Manager 360

Strata/SBMS

Advantage

Centro Basis

Clear Decisions

Kantar

MediaTools

IMS

Simmons

Scarborough

Rentrak

Descripción del empleo

If you are unable to complete this application due to a disability, contact this employer to ask for an accommodation or an alternative application process.

Integrated Media Supervisor

Contract Los Angeles, CA, US

Salary Range: $35.00 To $45.00 Hourly

The Integrated Media Supervisor position will be responsible for the planning and stewardship of all media strategy, inclusive of traditional and digital, and be client-facing for multiple Davis Elen clients.

Direct Report

The position will be reporting directly to the Media Director, Strategy Planning & Data Analytics.

Responsibilities

• Supports Media Director in the development of media objectives, strategies, tactics and channel selection
• Develop digital or traditional media/audience outreach strategies for desired client KPIs
• Create strong working relationships with clients
• Helps manage traditional and digital teams for a holistic approach
• Researches and gathers data to assist in the preparation of media planning
• Aids in the development of target consumer profiles
• Evaluates and sets communication goals by channel, and holistically
• Evaluates wide range of media vehicles to determine plan application
• Generates and maintains planning documents such as flowcharts, budgets, program POVs and market landscapes
• Keeps current on media trends
• Responsible for holding buyers responsible for hitting comm goals and producing the best schedules possible

Qualifications

• Bachelor’s degree (B.A.) Marketing, Communications, Advertising or related field
• Minimum 3 years agency/media planning experience
• Experience in organizing sports marketing and or consumer engagement programs
• Strong leadership skills capable of leading and developing strategic direction
• Strong understanding of media fundamentals
• Strong affinity for/knowledge of traditional and e-sports
• Strong knowledge of MS Suite (Word, Excel and Powerpoint)
• Strong written and presentation skills
• Proficient in Campaign Manager 360
• Knowledge and experience with Strata/SBMS, Advantage, Centro Basis a plus
• Proficient in IMS, Simmons, Scarborough, Rentrak, as well as planning tools such as Clear Decisions, Kantar, MediaTools)