Integrated Marketing & Communications Lead (B2B Tech)

Flex; Des Moines (IA); On-site; USD 90,000 - 120,000; Full time

Job summary

Flex, located in Des Moines, Iowa, seeks a Marketing Manager to lead integrated marketing and communications initiatives within the EP² integration and Flex Power portfolio. You will shape positioning, messaging, and cross-functional alignment for internal and external audiences.

The role requires a collaborative marketer, strong writing and project management skills, and the ability to connect strategy with execution across digital, events, content, and campaigns.

Qualifications

• Bachelor’s degree in Marketing, Communications, Business, or related field.
• 8+ years of marketing management experience.
• Proven experience in a marketing manager or similar role, ideally in B2B or industrial/technical environments.
• Experience in communications or working in a post-acquisition/integration environment is highly desirable.
• Strong writing, storytelling, and communication skills.
• Experience managing events, digital platforms, and multi-channel campaigns.
• Ability to influence and work cross-functionally across global teams.
• Strong organizational skills and attention to detail.

Responsibilities

• Develop and execute a cohesive marketing and communications strategy and support the positioning of EP² as a key part of Flex’s data center and critical power offering.
• Ensure consistent messaging across all channels, audiences, and regions.
• Partner with cross-functional teams (sales, HR, leadership, integration teams) to align messaging and priorities.
• Create regular communication cadences and lead internal communications to support EP²’s ongoing integration into Flex.
• Develop messaging frameworks to ensure clarity, transparency, and consistency.
• Act as a communications advisor to leadership on related messaging and employee engagement.
• Ensure all communications align with approved messaging and governance processes.
• Develop and manage EP²’s external messaging, ensuring alignment with Flex brand guidelines.
• Create compelling content across formats (case studies, articles, presentations, sales collateral).
• Drive thought leadership and support PR opportunities in collaboration with Flex communications teams.
• Strengthen EP²’s positioning in key markets and industries.
• Own and maintain EP² website content, ensuring accuracy and alignment with brand messaging.
• Partner with digital teams to optimize performance, user experience, and SEO.
• Support integration of EP² digital presence into Flex systems and platforms.
• Plan and execute on-site events, customer engagements, and internal site events.
• Manage participation in industry trade shows, including planning, messaging, and on-site execution.
• Support leadership briefings, presentations, and event content.
• Measure event performance and ROI.
• Manage EP²’s social media presence.
• Develop and execute campaigns to support brand awareness, product promotion, and employee engagement.
• Collaborate with corporate teams to amplify key messages.
• Conduct market and competitive analysis to inform positioning and messaging.
• Monitor industry trends and identify opportunities to strengthen EP²’s market presence.
• Support go-to-market strategies with data-driven insights.

Skills

Cross-functional leadership

Strategic marketing

Excellent written communication

Brand management

Education

Bachelor's degree in Marketing, Communications, Business, or related field

Job description

Flex, located in Des Moines, Iowa, seeks a Marketing Manager to lead integrated marketing and communications initiatives within the EP² integration and Flex Power portfolio. You will shape positioning, messaging, and cross-functional alignment for internal and external audiences.

The role requires a collaborative marketer, strong writing and project management skills, and the ability to connect strategy with execution across digital, events, content, and campaigns.