Integrated Digital Marketing & PM Specialist

Full Circle Marketing and Design; Grand Rapids (MI); On-site; USD 52,000 - 74,000; Full time

Job summary

Full Circle Marketing and Design in Grand Rapids, MI is seeking a Digital Marketing Specialist to execute paid media campaigns, manage social media content, webinar production, and email marketing for a diverse client portfolio.

You will collaborate with account, media, and creative teams to ensure on-brand, on-schedule campaigns and deliver data-driven reporting, with opportunities to contribute ideas and grow your expertise.

Qualifications

• 2–4+ years of hands-on experience in digital marketing, preferably in an agency environment.
• Proficiency with social media scheduling and management tools (e.g., Sprout Social, Hootsuite, Later, or similar)
• Experience building and deploying email campaigns in a major ESP platform
• Strong written communication skills with an instinct for brand voice and clear messaging
• Highly organized with the ability to manage multiple projects and deadlines simultaneously

Responsibilities

• Paid Media Ad Project Management: Project Manage asset creation between Creative resources and the media team to ensure all ads are created for various channels and specifications.
• Social Media Post Creation & Publishing: Develop and execute social media content calendars across platforms (Facebook, Instagram, LinkedIn, and others as needed). Write compelling captions and coordinate with designers on visual assets.
• Email Marketing: Build and deploy email campaigns and automated workflows in platforms such as HubSpot, Mailchimp, Constant Contact, or others.
• Additional Responsibilities: Maintain accurate project tracking and communicate status updates to Project Managers and Account team members.

Skills

Digital marketing

Social media management tools

Email marketing campaigns

Brand voice & messaging

Project management

Education

Bachelor's degree in Marketing/Communications/Advertising

Job description

Full Circle Marketing and Design in Grand Rapids, MI is seeking a Digital Marketing Specialist to execute paid media campaigns, manage social media content, webinar production, and email marketing for a diverse client portfolio.

You will collaborate with account, media, and creative teams to ensure on-brand, on-schedule campaigns and deliver data-driven reporting, with opportunities to contribute ideas and grow your expertise.