Inside Sales Specialist: Lead Gen & CRM Expert

The Brock Group Inc; Orlando (FL); On-site; USD 55,000 - 90,000; Full time

Job summary

The Brock Group Inc. is seeking an Inside Sales Specialist to drive proactive lead generation, build a qualified sales pipeline, and support regional teams with data-driven insights.

Proficiency in Salesforce and Industrial Info Resources (IIR) is valued to identify opportunities, track engagement, and sustain an active territory pipeline. Responsibilities include warm lead provision, collaboration with Marketing and Operations, and maintaining CRM data quality to enable effective pre-award,

Qualifications

• Bachelor’s degree or relevant experience.
• 2+ years inside sales or business development.
• Proven success in building pipelines and generating new opportunities.
• Experience in industrial industries preferred.

Responsibilities

• Promote Brock’s safety culture in all activities.
• Drive proactive lead generation via cold calls, outreach, and emails.
• Identify opportunities and maintain a robust pipeline using Salesforce and IIR.
• Provide warm leads and insights to regional sales teams.
• Deliver data-driven recommendations to improve territory coverage.
• Analyze lead data to refine outreach and increase conversions.
• Collaborate with Marketing to align campaigns with lead goals.
• Maintain accurate CRM records and track progress.

Skills

Phone presence

Relationship building

Cross-functional collaboration

Data-driven sales

Salesforce proficiency

IIR familiarity

Education

Bachelor’s degree or relevant experience

Tools

Salesforce

Industrial Info Resources (IIR)

Job description

The Brock Group Inc. is seeking an Inside Sales Specialist to drive proactive lead generation, build a qualified sales pipeline, and support regional teams with data-driven insights.

Proficiency in Salesforce and Industrial Info Resources (IIR) is valued to identify opportunities, track engagement, and sustain an active territory pipeline. Responsibilities include warm lead provision, collaboration with Marketing and Operations, and maintaining CRM data quality to enable effective pre-award,