Innovation PMM: Market Strategy Lead

Motion Recruitment; Irvine (CA); On-site; USD 110,000 - 170,000; Full time

Job summary

Motion Recruitment is seeking a seasoned Product Marketing Manager – Innovations to own market analysis, value proposition and go-to-market strategies for upcoming products in a fast-paced tech context.

The role includes creating marketing artifacts, leading pricing and market analysis, and coordinating with Customer Success and Product Delivery teams to shape the product vision with evidence-based insights.

Qualifications

• Bachelor’s degree in Marketing or Business with 8+ years’ experience in product marketing/management.
• Experience in tech/innovation projects and go-to-market strategy.
• Strong pricing, ROI and market analysis skills.

Responsibilities

• Lead market trend analysis and competitive positioning for innovations.
• Define winning product action plans and assemble marketing artifacts.
• Collaborate with Customer Success and Product Delivery to align strategy.
• Develop go-to-market, pricing and value messaging strategies.
• Create customer presentations and demonstrators for sales and testing.

Skills

Market analysis

Product marketing

Pricing strategy

Go-to-market

Stakeholder collaboration

Public speaking

Education

Bachelor's in Marketing/Business

MBA or similar (preferred)

Tools

Excel

PowerPoint

Job description

Motion Recruitment is seeking a seasoned Product Marketing Manager – Innovations to own market analysis, value proposition and go-to-market strategies for upcoming products in a fast-paced tech context.

The role includes creating marketing artifacts, leading pricing and market analysis, and coordinating with Customer Success and Product Delivery teams to shape the product vision with evidence-based insights.