Influencer Partnerships Lead: Campaigns & Growth

Naturepedic; Cleveland (OH); On-site; USD 60,000 - 65,000; Full time

Benefits offered by this job

401K

Paid time off

Professional development

Job summary

Naturepedic, a leader in organic mattresses, is seeking an experienced Influencer Partnerships Assistant Manager to grow our creator programs. You will manage campaigns from discovery to reporting, collaborate with internal teams, and mentor junior colleagues.

With 2–3+ years in influencer marketing, you will oversee budgets, contracts, and content opportunities across brands, ensuring FTC compliance and authentic partnerships.

Qualifications

• 2–3+ years in influencer marketing or related field.
• Experience managing campaigns from outreach to reporting.
• Strong relationship-building and communication with influencers.
• Knowledge of Instagram, TikTok; YouTube a plus.
• Familiarity with Aspire is preferred.
• Experience in parenting, family, health, or home spaces is a plus.
• Understanding FTC disclosure and affiliate marketing.

Responsibilities

• Lead influencer campaigns from planning through completion.
• Serve as primary contact for creators throughout partnerships.
• Extend content value across organic social, paid media, email, web, and brand channels.
• Oversee budgets, gifting, and product allocation.
• Maintain creator records, campaign docs and performance data.
• Provide campaign updates and actionable insights to the team.

Skills

Influencer marketing

Creator partnerships

Social media

Campaign management

Analytics

Communication

Tools

Aspire

Job description

Naturepedic, a leader in organic mattresses, is seeking an experienced Influencer Partnerships Assistant Manager to grow our creator programs. You will manage campaigns from discovery to reporting, collaborate with internal teams, and mentor junior colleagues.

With 2–3+ years in influencer marketing, you will oversee budgets, contracts, and content opportunities across brands, ensuring FTC compliance and authentic partnerships.