Influencer Marketing & Partnerships Lead

Rugs USA Inc; New York (NY); Hybrid; USD 105,000 - 125,000; Full time

Benefits offered by this job

Medical, dental, vision benefits

401(k) retirement plan

Generous employee discount

Job summary

Rugs USA, a leader in online area rugs, seeks an Influencer & Partnerships Manager to drive creator relationships, manage campaigns, and coordinate product partnerships. You will partner with Social Media, Creative, and Performance Marketing teams to expand brand awareness and traffic through authentic creator content.

The role requires 3–5 years in influencer marketing or related fields, familiarity with LTK/ShopMy/Aspire platforms, and strong communication skills.

Qualifications

• Bachelor's degree in Marketing, Communications, Business or related field.
• 3-5 years of experience in influencer marketing, partnerships, social media, or PR in retail or e-commerce preferred.
• Working knowledge of influencer/affiliate platforms (e.g. LTK, ShopMy, Aspire) and social media analytics tools.
• Strong written and verbal communication skills with external relationships.
• Proficiency in Excel/Google Sheets for tracking budgets, performance, and reporting.

Responsibilities

• Identify, vet, and recruit influencers, content creators, and brand ambassadors.
• Manage day-to-day communication and relationship-building with influencer, affiliate partners, and product partners.
• Coordinate gifting, seeding, and paid partnership campaigns from brief through content delivery and posting.
• Coordinate marketing needs of product partnerships, including scheduling shoots and creative approvals.
• Track and report on campaign performance (reach, engagement, conversion, ROI) using platforms and dashboards.

Skills

Influencer marketing

Partnerships

Social media

PR

Communication

Education

Bachelor's degree in Marketing, Communications, Business

Tools

LTK

ShopMy

Aspire

Google Analytics

Job description

Rugs USA, a leader in online area rugs, seeks an Influencer & Partnerships Manager to drive creator relationships, manage campaigns, and coordinate product partnerships. You will partner with Social Media, Creative, and Performance Marketing teams to expand brand awareness and traffic through authentic creator content.

The role requires 3–5 years in influencer marketing or related fields, familiarity with LTK/ShopMy/Aspire platforms, and strong communication skills.