Influencer Partnerships Manager — Social Impact Campaigns

Planned Parenthood Federation of America Inc.; New York (NY); On-site; USD 85,000 - 90,000; Full time

Job summary

Planned Parenthood Federation of America is seeking an Influencer Engagement Manager to develop and execute C3/C4 creator partnerships and influencer engagement initiatives. You will manage creator relationships, campaign operations, track trends, and ensure flawless execution across partnerships.

The role requires a creative, highly organized content strategist who can translate organizational priorities into compelling content opportunities and advance social change through digital

Qualifications

• 3–5 years of influencer marketing, content strategy, digital partnerships, and/or social media experience.
• Strong understanding of influencer culture, content and social platforms, and what makes content resonate with different audiences.
• Experience developing social-first creative concepts and briefs.
• Strong attention to detail and ability to manage multiple moving pieces, deadlines, deliverables, and contractual requirements across concurrent projects.
• Ability to prioritize, manage, and move along multiple projects, anticipate project breakdowns, and clarify needs to meet project goals.

Responsibilities

• Support development and execution of paid and organic influencer efforts, including partner identification, campaign briefs and creative concepting, timeline and deliverable management, and reporting.
• Develop clear and compelling creative briefs that translate organizational priorities into engaging, platform-specific content opportunities for creators.
• Draft and manage influencer newsletters and communications that provide creators with updates, opportunities, resources, campaign information, and ways to engage.
• Identify and vet potential influencer partners across TikTok, Instagram, YouTube, and emerging platforms.
• Partner with the Associate Director to develop and execute creative ideas and content concepts leveraging creator voices, platform trends, and audience insights.
• Stay on top of emerging content, creator, cultural, and platform trends to inform content and partnership work.
• Manage influencer content review workflows and ensure timely publication.
• Support social listening and creator community management efforts using analytics tools.
• Maintain and organize creator databases, partner records, and campaign tracking systems.
• Support contract administration and management across influencer partnerships, content work, digital partnerships, and vendors.
• Performs other duties as assigned

Skills

Influencer marketing

Content strategy

Digital partnerships

Social media

Writing skills

Analytics tools

Tools

Analytics tools

Job description

Planned Parenthood Federation of America is seeking an Influencer Engagement Manager to develop and execute C3/C4 creator partnerships and influencer engagement initiatives. You will manage creator relationships, campaign operations, track trends, and ensure flawless execution across partnerships.

The role requires a creative, highly organized content strategist who can translate organizational priorities into compelling content opportunities and advance social change through digital