Influencer Marketing Lead, B2B SaaS & UGC (Remote)

Finch Turf, Inc.; Minneapolis (MN); Hybrid; USD 72,000 - 98,000; Full time

Benefits offered by this job

Health insurance

Dental insurance

Vision insurance

Disability insurance

Life insurance

Paid time off

401(k)

Stock purchase plan

Job summary

SPS Commerce in Minneapolis offers a hybrid role as Influencer Marketing Manager. You will build from the ground up and lead influencer, creator, and UGC programs, partnering with External Communications and Marketing teams to extend brand reach within the retail supply chain community.

Candidates bring 2–5 years in influencer or partner marketing, strong writing and negotiation skills, experience with FTC guidelines and AI-powered tools, and a collaborative, data-driven mindset; remote options

Qualifications

• 2–5 years in influencer marketing or partner marketing in B2B tech or SaaS
• Experience recruiting and managing relationships with influencers or creators
• Knowledge of FTC disclosure requirements and best practices for influencer content
• Experience sourcing or producing user-generated content (UGC) including creator content
• Strong writing, editing, and storytelling skills for influencer briefs and direction
• Experience using AI-powered tools for discovery, content development, or performance analysis

Responsibilities

• Build and own SPS’s influencer marketing strategy and program goals
• Identify and cultivate relationships with industry experts and creators
• Plan end-to-end influencer campaigns with briefs and content concepts
• Develop SPS's UGC strategy and curate creator content
• Define and test new formats (embedded/paid creator placements)
• Manage influencer contracts, deliverables, and payments
• Oversee budget and agency/vendor relationships
• Track program performance and translate data into insights
• Collaborate with Social, External Communications, Product Marketing, and Talent Marketing

Skills

Influencer marketing

Social media marketing

Partnership marketing

Negotiation

AI tools

Storytelling

Tools

Figma

Canva

Analytics tools

FTC compliance

Job description

SPS Commerce in Minneapolis offers a hybrid role as Influencer Marketing Manager. You will build from the ground up and lead influencer, creator, and UGC programs, partnering with External Communications and Marketing teams to extend brand reach within the retail supply chain community.

Candidates bring 2–5 years in influencer or partner marketing, strong writing and negotiation skills, experience with FTC guidelines and AI-powered tools, and a collaborative, data-driven mindset; remote options