Infectious Disease Brand/Product Manager

Abbott Laboratories; Lake Forest, Northern (IL, KY); Hybrid; USD 99,000 - 199,000; Full time

Benefits offered by this job

Free medical coverage through HIP PPO

Excellent retirement savings plan with

Tuition reimbursement

FreeU education benefit

Job summary

Abbott is seeking a Brand/Product Manager for the Infectious Disease portfolio in Lake Forest, IL. You will support global product strategy, development, and commercialization, and collaborate with global teams to launch new products.

The role requires a bachelor’s degree and 5+ years in healthcare product marketing, go-to-market planning, and strong communication skills. Travel up to 25% is expected.

Qualifications

• Bachelor’s degree in business, life sciences, engineering, or related technical discipline.
• 5+ years of product marketing/brand marketing experience in healthcare or medical products
• Experience in product management/development and launch, including go-to-market planning.
• Experience in developing compelling content for marketing materials.
• Strong presentation & communication skills, strategic planning, critical thinking, decision-making capabilities, and analysis of market conditions.
• Demonstrated leadership skills with ability to influence others without authority.
• Demonstrated collaboration skills with ability to build alignment across variety of stakeholders.
• Demonstrated learning agility with ability to quickly master new topic areas.

Responsibilities

• Support the global product strategy, product development and commercialization of products in the Infectious Disease portfolio.
• Creatively build a global marketing plan to position our product lines to help countries achieve elimination goals.
• Collaborate on the execution of global marketing initiatives to grow our business including global product and portfolio strategy and roadmap; championing product development; formulating launch, marketing, and sales strategies; and providing on-market support.
• Serve as product/market expert related to product positioning, claims, competitive information, product performance, etc.
• Provide direction on user needs and product requirements based on insights generated from market research, customer input, internal stakeholder feedback, etc.
• Participate in strategic planning initiatives such as portfolio management process and long- range strategic planning.
• Provide leadership and direction to R&D and support organizations throughout product development cycle (e.g., trade-off analysis across customer, financial and timeline impacts).
• Develop sales tools (literature, brochures, website, and all media), training materials, and field sales and customer communications to support sales and the customer and address any product line issues.
• Ensure launch and post-launch success by providing support to global commercial organizations and on-market teams.

Skills

Go-to-market planning

Leadership

Cross-functional collaboration

Strategic thinking

Market analysis

Communication

Education

Bachelor’s degree in business, life sciences, engineering, or related technical discipline

Job description

Abbott is seeking a Brand/Product Manager for the Infectious Disease portfolio in Lake Forest, IL. You will support global product strategy, development, and commercialization, and collaborate with global teams to launch new products.

The role requires a bachelor’s degree and 5+ years in healthcare product marketing, go-to-market planning, and strong communication skills. Travel up to 25% is expected.