Incentive Strategy Sr. Analyst

TMS Toyota Motor Sales, USA, Inc. Company; Plano (TX); On-site; USD 90,000 - 120,000; Full time

Benefits offered by this job

Team member vehicle purchase discount

Comprehensive health care and wellness

401(k) with company match

Job summary

Toyota Motor Sales, USA, Inc. is seeking an Incentive Strategy Senior Analyst to develop and implement the division’s new vehicle incentive strategies. You will support monthly planning, analyze performance, and prepare executive-ready analyses to drive decisions.

The role requires strong analytical skills, experience with Tableau, and the ability to collaborate across HQ and field offices to optimize incentives and profitability.

Qualifications

• Bachelor’s degree or higher, preferably Business or Automotive related.
• Experience with data visualization tools, such as Tableau.
• Ability to independently analyze data and develop recommendations.

Responsibilities

• Develop monthly new vehicle incentive strategies/programs to meet sales objectives.
• Analyze industry, segment, and model performance using analytics tools (e.g., Tableau).
• Monitor competitor incentives and market trends to maintain competitiveness.
• Evaluate incentive program effectiveness through data analysis and financial modeling.
• Prepare executive reports, presentations, and ad-hoc analyses for decision-making.

Skills

Tableau

Analytical thinking

Excel

PowerPoint

Communication

Relationship building

Alteryx

PIN Cubes

PIN+

S&P data sources

Education

Bachelor’s degree or higher (Business/Automotive preferred)

Tools

Tableau

Alteryx

PIN Cubes

PIN+

S&P data sources

Job description

Overview Who we are

Collaborative. Respectful. A place to dream and do. These are just a few words that describe what life is like at Toyota. As one of the world’s most admired brands, Toyota is growing and leading the future of mobility through innovative, high-quality solutions designed to enhance lives and delight those we serve. We’re looking for talented team members who want to Dream. Do. Grow. with us. Toyota does not offer support or sponsorship of job applicants for employment-based visas or any other work authorization for this role now or in the future. You must have the right to work in the United States and not require Toyota support or sponsorship for immigration‑related employment (e.g., H-1B, O-1, E-3, H-1B1, TN, F-1 OPT, F-1 STEM OPT, F‑1 CPT, ‘job flexibility benefits’ [also known as I‑140 or Adjustment of Status portability], etc.) now or in the future. You should not apply for this role if you will require Toyota to assist with immigration support or sponsorship now or in the future.

Who we’re looking for

Toyota’s Marketing-Incentives Department is looking for a passionate and highly motivated Incentive Strategy Senior Analyst. The primary responsibility of this role is to develop and implement Toyota Division’s new vehicle incentive strategy. Reporting to the Incentive Manager, the analyst will support the department’s objectives by leveraging analytics in the monthly planning and creation of the Toyota Division incentive programs while achieving new vehicle sales and profit objectives.

What you’ll be doing

Developing monthly new vehicle incentive strategies/programs to ensure sales objectives are met in the most cost‑efficient manner Analyze industry, segment, and model performance using analytic tools (e.g., Tableau). Monitor competitor incentives and market trends to maintain Toyota’s competitiveness. Evaluate incentive program effectiveness through sales data analysis and financial modeling. Understand model launch timing, allocation, and stocking patterns. Manage national incentive strategy input and enhancements in the Offers Administration Tool (OAT). Prepare executive reports, presentations, and ad‑hoc analyses to support decision‑making. Deliver incentive strategy proposals to executive leadership for consensus and approval. Support incentive program implementation, tracking, and compliance with corporate policies. Identify and drive process improvements and automation in incentive workflows. Maintain incentive budgets, proposals, and related sales planning reports. Conduct incentive cost analysis for various internal stakeholders.

What you bring

Bachelor’s degree or higher, preferably Business or Automotive related Experience with data visualization tools, such as Tableau Ability to independently analyze data opinions and develop recommendations Strong and proven analytical skills Ability to work quickly and independently Excellent communication and relationship building skills Strong proficiency Microsoft Excel, PowerPoint, and Word Familiarity with consumer purchasing options Ability to maintain business dialog within HQ, Field Offices, and with Senior Management, and understanding the value of doing so Added bonus if you have Automotive industry experience Related work experience specifically with Toyota Ability to thrive in a fast‑paced, deadline‑driven environment Familiarity with Alteryx, Sales and PIN Cubes, PIN+, S&P and other data sources

What we’ll bring

• A work environment built on teamwork, flexibility, and respect
• Professional growth and development programs to help advance your career, as well as tuition reimbursement
• Team Member Vehicle Purchase Discount
• Toyota Team Member Lease Vehicle Program (if applicable)
• Comprehensive health care and wellness plans for your entire family
• Toyota 401(k) Savings Plan featuring a company match, as well as an annual retirement contribution from Toyota regardless of whether you contribute (if applicable)
• Paid holidays and paid time off
• Referral services related to prenatal services, adoption, childcare, schools and more
• Tax Advantaged Accounts (Health Savings Account, Health Care FSA, Dependent Care FSA)
• Relocation assistance (if applicable

Belonging at Toyota

Applicants for our positions are considered without regard to race, ethnicity, national origin, sex, sexual orientation, gender identity or expression, age, disability, religion, military or veteran status, or any other characteristics protected by law.

At Toyota, we don’t just have a vision, but a group of talented, dedicated people who work hard every day to turn that vision into reality. Our mission is to build a future where everyone has the freedom to move. We believe that nothing is impossible. We have big dreams and persevere through any obstacles. We work together to create the future of mobility and make the world a better place.

Career Possibilities

Toyota is a place for people who dream big and are determined to make those dreams a reality. We encourage innovation and look for people who will challenge the status quo in order to make the world a better place. We thrive on teamwork and collaboration and know diverse backgrounds, experiences and perspectives are not only the right thing for our people, they are a business imperative. Together, we’re empowered to forge our own paths — to be agile, curious and embrace a growth mindset and immerse ourselves in situations to gain new perspectives and to inspire bold, innovative ways of thinking and working. Our success as a company is directly tied to our team members’ success, and our collective ability to give back to society through an unwavering commitment to delight our customers and make people’s lives better. If you want to be part of the next-generation of innovations that help keep the world moving, then join us. And let’s start our impossible, together.