Inbound Social Media Appointment Setter

Paul Gough Media; United States; On-site; USD 40,000 - 55,000; Full time

Job summary

Paul Gough Media is hiring an inbound appointment setter to turn social media conversations into booked discovery calls with private healthcare business owners who already know our brand. You’ll guide conversations toward scheduling a call with our team and help create weekly story prompts to spark engagement.

The role blends sales, customer experience, and community engagement, with a base salary plus monthly commissions and clear performance targets.

Responsibilities

• Manage inbound conversations across Instagram, Facebook, and online communities
• Respond to DMs, comments, and story replies with speed, personality, and professionalism
• Turn engagement into genuine conversations
• Ask thoughtful questions to understand each lead’s goals and challenges
• Guide qualified prospects toward booking a discovery call
• Follow up consistently with leads who haven’t taken action yet
• Re-engage inactive or "ghosted" conversations
• Track conversations, bookings, and follow-up activity
• Create simple weekly story prompts designed to spark engagement and generate new inbound conversations

Job description

Turn Conversations Into Calls With a Brand People Already Know and Trust

Are you naturally great at building rapport, leading conversations, and helping people take the next step?

Do you prefer speaking with warm, engaged prospects instead of chasing cold leads?

If so, this could be the perfect opportunity for you.

About the Role

We’re hiring an Inbound Appointment Setter to turn social media conversations into booked discovery calls.

You’ll be speaking with private healthcare business owners from around the world who already know who we are, follow our content, and engage with our brand regularly.

These aren’t cold prospects.
They’re already interested.

Your role is to step into those conversations, build trust, ask the right questions, and guide qualified prospects toward booking a call with our team.

This position sits at the intersection of sales, customer experience, and community engagement — and plays a major role in driving company growth.

Who We Are

We’re Paul Gough Media , a global marketing and training company that helps private healthcare business owners grow and scale successful clinics.

Our founder, Paul Gough, is a 5x Amazon best-selling author, host of a top-rated business podcast, and former professional sports physical therapist turned business mentor.

Over the last decade, he has built a multi-million-dollar company ($5M+ and growing toward $10M), helping thousands of clinic owners improve their marketing, attract more patients, and increase profitability.

We operate from offices in Celebration, Florida and Hartlepool, UK, serving clients across the world.

What You’ll Be Doing

In this role, you will:

• Manage inbound conversations across Instagram, Facebook, and online communities
• Respond to DMs, comments, and story replies with speed, personality, and professionalism
• Turn engagement into genuine conversations
• Ask thoughtful questions to understand each lead’s goals and challenges
• Guide qualified prospects toward booking a discovery call
• Follow up consistently with leads who haven’t taken action yet
• Re-engage inactive or "ghosted" conversations
• Track conversations, bookings, and follow-up activity

You’ll also help create simple weekly story prompts designed to spark engagement and generate new inbound conversations.

What Success Looks Like

This is a performance-driven role with clear targets and measurable outcomes.

Successful team members consistently:

• Book 15–20 qualified calls per month
• Maintain a 75%+ show rate on booked calls
• Influence 8+ program sales per month through strong pre-call relationship building
• Respond to all new inbound interactions within 24 hours
• Maintain a healthy pipeline of active conversations

You’ll Thrive in This Role If You:

• Have experience handling inbound leads through social media or online communities
• Build rapport quickly and communicate confidently
• Can guide conversations naturally without sounding scripted or pushy
• Understand how to move people from engagement to action
• Are comfortable following up consistently
• Enjoy working toward targets and being measured on performance
• Stay organised while managing multiple conversations simultaneously

This Role Probably Isn’t for You If You:

• Prefer content creation or design over direct communication
• Haven’t previously converted leads into bookings or sales
• Avoid follow-ups or feel uncomfortable asking for commitment
• Are looking for a passive community management position

Compensation

• Base salary: $40,000–$55,000 per year (depending on experience)
• Monthly commission tied to qualified calls booked and sales influenced

This is a results-focused role where strong performance is rewarded. High performers consistently grow their earnings through commissions on top of a competitive base salary.

What You’ll Get

• No cold outreach — all leads are inbound and warm
• Daily access to engaged, qualified prospects
• Clear KPIs and performance-based bonuses
• Structured onboarding, training, and ongoing coaching
• A high-performance team culture built around ownership, speed, and results
• Career progression opportunities into senior sales or account management roles
• Monthly team events and potential travel opportunities across the US and UK

A Final Word From Paul

“If you’ve ever thought, ‘I’d be great at sales if I just had better leads,’ this is your opportunity. We generate a high volume of warm interest every single day — we just need the right person to capture it, nurture it, and turn it into booked calls.

If you genuinely enjoy helping people, think quickly, and aren’t afraid to follow up, we’d love to hear from you.”

Location: Full-time, based in our Celebration, Florida office