Hybrid Senior Media Planner — Digital & Performance Lead

Cps4jobs; New York (NY); Hybrid; USD 75,000 - 85,000; Full time

Job summary

CPS4jobs in New York City is seeking a Sr. Media Planner with solid digital planning experience to join our team. You will manage day-to-day media planning, buying, and performance reporting while collaborating with clients and stakeholders in a hybrid office setup.

The role requires at least 2+ years in media planning, strong Excel and analytics skills (Google Analytics, Data Studio), and a track record of delivering optimized campaigns. Compensation ranges from $75,000 to $85,000 annually.

Qualifications

• Minimum of 2+ years media planning experience.
• Digital experience required.
• Experience in digital planning including trafficking, reporting, and optimization recommendations.
• Support Manager in the management of client briefing meetings with key stakeholders (CMO, head of Marketing, Head of Product Distribution, etc.)
• Develop written RFPs that articulate a clear understanding of goals and objectives to guide media partners in delivering innovative proposals, best-in-class programs.
• Strong leadership and problem-solving skills.
• Dependable, proactive, detail-oriented, excellent attendance.
• Ability to balance multiple assignments and set priorities.
• Excellent verbal and written communication.
• Demonstrate excellent analytical skills.

Responsibilities

• Oversee day-to-day media planning, buying, and performance reporting.
• Collaborate with teams and clients to articulate goals and campaigns.
• Prepare and respond to RFPs and guide media partners in delivering innovative proposals.
• Support managers in briefing meetings with executives.
• Provide data-driven optimization recommendations.

Skills

Media planning

Digital advertising

Reporting

Leadership

Communication

Multitasking

Time management

Client coordination

Problem solving

Tools

Google Analytics

DoubleClick/DFA

MOAT/IAS

Google Data Studio

Prisma

Spectra

Excel

Job description

CPS4jobs in New York City is seeking a Sr. Media Planner with solid digital planning experience to join our team. You will manage day-to-day media planning, buying, and performance reporting while collaborating with clients and stakeholders in a hybrid office setup.

The role requires at least 2+ years in media planning, strong Excel and analytics skills (Google Analytics, Data Studio), and a track record of delivering optimized campaigns. Compensation ranges from $75,000 to $85,000 annually.