Hybrid Senior Director, Marketing & Communications

The Marine Mammal Center; California; Hybrid; USD 190,000 - 270,000; Full time

Benefits offered by this job

Holidays & vacation

Health benefits

Life insurance

401k retirement plan

Employee assistance program

Job summary

The Marine Mammal Center seeks a Senior Director of Marketing and Communications to lead an integrated MarCom function, including brand, content, digital, growth marketing, PR, and retail. You will build strategic plans, manage a multidisciplinary team, and drive the full funnel from awareness to donor conversion, with accountability for metrics and impact.

Responsibilities include producing signature content, guiding paid and organic channels, and overseeing Monterey pilot retail initiatives.

Qualifications

• Bachelor’s degree in marketing, communications, or a related field.
• 10+ years of marketing, communications, public relations, or related field experience, with 5+ years leading teams.

Responsibilities

• Lead integrated MarCom strategy and multi-channel plans with measurable impact.
• Write, edit, and produce core content; oversee brand guidelines and templates.
• Drive growth marketing programs, website optimization, email automation, and analytics.
• Oversee donor and partner visibility, media relations, and crisis communications.
• Budget ownership for MarCom and Retail; manage resources and ROI.

Skills

Strategic marketing leadership

Brand and communications strategy

Growth marketing & digital

Team leadership & coaching

Education

Bachelor's degree in marketing or communications

Tools

CRM systems (Salesforce, Raiser's Edge)

Google Analytics 4

Marketing automation platforms

Job description

The Marine Mammal Center seeks a Senior Director of Marketing and Communications to lead an integrated MarCom function, including brand, content, digital, growth marketing, PR, and retail. You will build strategic plans, manage a multidisciplinary team, and drive the full funnel from awareness to donor conversion, with accountability for metrics and impact.

Responsibilities include producing signature content, guiding paid and organic channels, and overseeing Monterey pilot retail initiatives.