Hybrid Media Analytics & Insights Specialist

Mt. Washington Pediatric Hospital; Southfield (MI); Hybrid; USD 61,000 - 76,000; Full time

Job summary

SME is seeking a Media Analytics Specialist to design and maintain performance reporting for our print and digital media products. You will consolidate data from multiple sources, create dashboards, and deliver actionable insights to inform sales, content, and product decisions.

The role emphasizes cross-functional collaboration, data integrity, and timely reporting to strengthen operational effectiveness. Hybrid work in Michigan supports flexible collaboration with stakeholders.

Qualifications

• Bachelor's degree in data analytics, statistics, mathematics, business, marketing, or related field.
• At least 1 year of experience in data analysis or reporting.
• Strong Excel skills, including pivot tables and formulas; PowerPoint for data presentations.
• Experience with data visualization tools (Tableau/Power BI/Looker Studio).
• Familiarity with SQL or database querying is preferred.

Responsibilities

• Develop and maintain a consistent reporting cadence for print and digital media products.
• Produce dashboards and performance summaries highlighting trends and outcomes.
• Consolidate data from multiple sources and ensure accuracy for reporting.
• Analyze product, content, and advertising metrics to identify opportunities.
• Prepare data-driven presentations to support advertising sales and revenue planning.
• Collaborate with content/product teams to inform editorial and audience strategies.
• Improve reporting tools, data workflows, and analytical processes.

Skills

Data analysis

Excel

Time management

Communication

Attention to detail

Education

Bachelor's degree in Data Analytics, Statistics, Mathematics, Business, Marketing, or related field

Tools

Tableau

Power BI

Looker Studio

SQL

Job description

SME is seeking a Media Analytics Specialist to design and maintain performance reporting for our print and digital media products. You will consolidate data from multiple sources, create dashboards, and deliver actionable insights to inform sales, content, and product decisions.

The role emphasizes cross-functional collaboration, data integrity, and timely reporting to strengthen operational effectiveness. Hybrid work in Michigan supports flexible collaboration with stakeholders.