Hybrid Field Marketing Manager for B2B SaaS Growth

F5 Networks, Inc.; Seattle (WA); Híbrido; USD 103.000 - 154.000; Jornada completa

Descripción de la vacante

F5 Networks, Inc. is seeking a Field Marketing Manager to drive regional programs, events, and ABM initiatives in a hybrid Seattle-based role. You will partner with Sales to accelerate pipeline and deliver data-driven campaigns across multiple channels.

The ideal candidate has 4–7 years of field marketing or demand gen experience in B2B software, with strong collaboration and program management skills. Occasional travel and close alignment with product and digital teams are expected.

Formación

• 4–7 years of field marketing, demand generation, or regional marketing in B2B SaaS or enterprise software.
• Proven experience delivering field programs that generate pipeline.
• Strong collaboration with Sales teams and account-based initiatives.
• Experience managing multi-channel field programs including events and digital tactics.
• Hands-on with marketing automation and CRM platforms (Marketo, Salesforce, Wrike, Tableau).

Responsabilidades

• Execute regional field marketing plans aligned to quarterly revenue goals, sales priorities, and target account strategies.
• Plan and deliver integrated field programs including trade shows, roadshows, executive roundtables, user groups, webinars, and targeted ABM initiatives.
• Manage end-to-end execution of assigned programs, including planning, logistics, promotion, on-site execution, and post-event follow-up.
• Partner with regional Sales teams to support territory planning, account engagement, and pipeline acceleration.
• Track and report on program performance, including registrations, attendance, and pipeline contribution.

Conocimientos

Field marketing

Demand generation

Sales alignment

Event management

Multi-channel campaigns

Marketing automation

Herramientas

Marketo

Salesforce

Wrike

Tableau

Descripción del empleo

F5 Networks, Inc. is seeking a Field Marketing Manager to drive regional programs, events, and ABM initiatives in a hybrid Seattle-based role. You will partner with Sales to accelerate pipeline and deliver data-driven campaigns across multiple channels.

The ideal candidate has 4–7 years of field marketing or demand gen experience in B2B software, with strong collaboration and program management skills. Occasional travel and close alignment with product and digital teams are expected.