Hybrid Email Campaign Manager — Data-Driven & Impactful

Meredith Corporation; Town of Liberty (NY); Hybrid; USD 67,000 - 75,000; Full time

Benefits offered by this job

Medical

Dental

Vision

PTO

Tuition reimbursement

401K

Commuter benefits

Job summary

People Inc. seeks a Custom Email Manager to own the end-to-end execution of marketing emails, including building, testing, segmentation, scheduling, and deployment for Partner Offers and other campaigns.

You will collaborate with Sales, Account Strategists, Email Operations, and Marketing to manage assets, calendars, and performance reporting, while ensuring CAN-SPAM compliance and high deliverability.

Qualifications

• Bachelor’s degree in Marketing, Business, Communications, or a related field preferred.
• Experience: 3 - 5 years of related professional experience in digital marketing or email operations.
• Strong familiarity with ESPs such as Zetamail, Iterable, Salesforce, etc.

Responsibilities

• Manage end-to-end execution of email campaigns—from building emails, segmentation, QA testing, scheduling, to deployment.
• Coordinate campaigns with Account Strategists to ensure flawless execution and perform A/B testing to improve performance.
• Manage QA testing across devices and email clients; monitor deliverability and list health.
• Develop centralized reports on newsletter performance metrics and audience insights.
• Create and track project tickets for in-house email marketing campaign trafficking.

Skills

Email marketing

Analytics

Project management

HTML/CSS

MS Office / Google Docs

Dreamweaver

Photoshop

Iterable

Salesforce

Zetamail

Education

Bachelor’s degree in Marketing, Business, Communications

Tools

Iterable

Salesforce

Zetamail

Photoshop

Dreamweaver

Job description

People Inc. seeks a Custom Email Manager to own the end-to-end execution of marketing emails, including building, testing, segmentation, scheduling, and deployment for Partner Offers and other campaigns.

You will collaborate with Sales, Account Strategists, Email Operations, and Marketing to manage assets, calendars, and performance reporting, while ensuring CAN-SPAM compliance and high deliverability.