Hybrid Campaign Launch Lead

CVSHealth; Wellesley (MA); Hybrid; USD 66,000 - 159,000; Full time

Benefits offered by this job

Benefits package

Job summary

CVS Health Media Exchange is seeking a Campaign Enablement Manager to drive campaign launch readiness and operational excellence across digital and in-store media. This hybrid role collaborates with Sales, Creative, Ad Operations, Marketing, Product and more to ensure timely launches and standardized processes.

The ideal candidate is highly organized with 5+ years in account or project management, skilled in cross-functional coordination and experienced with campaign workflows and IO management.

Qualifications

• 5+ years’ experience in account management or project management.
• Experience managing complex cross-functional campaign launches from intake to proof of live.
• Strong project management and organizational skills to handle multiple priorities and timelines.
• Familiarity with campaign workflow tools like SharePoint, Workfront, Adobe Sign, Jira or Asana.
• Experience with IO workflows and documentation management.
• Proven ability to improve processes and scale operational best practices.
• Excellent written and verbal communication across teams.
• Experience in retail media or digital advertising operations preferred.

Responsibilities

• Lead end-to-end campaign orchestration for tentpole and brand campaigns.
• Coordinate with Sales, Creative, Ad Operations, Marketing, Product for readiness.
• Manage launch readiness governance, including checklists and milestones.
• Oversee insertion order creation, distribution and filing.
• Coordinate proof-of-live validation and launch communications.
• Identify opportunities to streamline workflows and scale execution.
• Provide cross-functional support and guidance on campaign processes.

Skills

Account management

Project management

Cross-functional coordination

Attention to detail

Education

High School Diploma

Bachelor's degree

Tools

SharePoint

Workfront

Adobe Sign

Jira

Asana

Job description

CVS Health Media Exchange is seeking a Campaign Enablement Manager to drive campaign launch readiness and operational excellence across digital and in-store media. This hybrid role collaborates with Sales, Creative, Ad Operations, Marketing, Product and more to ensure timely launches and standardized processes.

The ideal candidate is highly organized with 5+ years in account or project management, skilled in cross-functional coordination and experienced with campaign workflows and IO management.