Hybrid Bilingual Senior Copywriter - English & Spanish

Wpp Group; Miami (FL); Hybrid; USD 60,000 - 140,000; Full time

Job summary

VML is seeking a talented Senior Copywriter fluent in English and Spanish, capable of crafting ideas that resonate across cultures. This role goes beyond translation, requiring native-level writing and cultural insight to shape campaigns for diverse audiences.

You will collaborate with art directors, strategists, and production partners on campaigns spanning digital, social, and broadcast, delivering memorable work that moves people and drives business results.

Qualifications

• Bachelor-level or equivalent experience in advertising/creative role.
• Fully bilingual in English and Spanish with strong writing skills in both languages.
• Portfolio demonstrating conceptual thinking, storytelling, and integrated campaigns.

Responsibilities

• Develop campaign ideas and concepts across channels and platforms.
• Write and adapt copy in English and Spanish, maintaining brand voice and cultural relevance.
• Collaborate with art directors to develop concepts from concept to execution.
• Create copy for digital, social, experiential, print, CRM, and broadcast.
• Present work to clients with clarity and confidence.
• Participate in brainstorming sessions and contribute culturally informed thinking.
• Maintain consistency and quality across all written materials.
• Mentor junior writers and contribute to new business opportunities.

Skills

Bilingual EN/ES

Senior copywriter

Strong portfolio

Original ideas

Branding knowledge

Cross-functional teamwork

Storytelling

Job description

VML is seeking a talented Senior Copywriter fluent in English and Spanish, capable of crafting ideas that resonate across cultures. This role goes beyond translation, requiring native-level writing and cultural insight to shape campaigns for diverse audiences.

You will collaborate with art directors, strategists, and production partners on campaigns spanning digital, social, and broadcast, delivering memorable work that moves people and drives business results.