HubSpot Marketing Coordinator (B2B Manufacturing)

Backer Hotwatt, Inc.; Danvers (MA); On-site; USD 60,000 - 70,000; Full time

Benefits offered by this job

Medical Insurance

Dental Insurance

Vision Insurance

Life Insurance

Short- and Long-Term Disability

Flexible Spending Accounts

Paid Time Off

Paid Holidays

401(k)

Job summary

Backer Hotwatt, Inc. is seeking a Marketing Associate with HubSpot experience to support marketing campaigns, maintain HubSpot data, and help connect marketing activity with sales opportunities.

The role requires strong writing, organization, and the ability to manage multiple projects across marketing, sales, and engineering teams. Responsibilities include maintaining contacts and campaigns in HubSpot, creating content, coordinating with external partners, and assisting with events and trade

Responsibilities

• HubSpot and Marketing Support: maintain accurate contacts, build audience segments, create and test emails, forms, and landing pages, support workflows and lead routing, monitor results, report engagement and progress, clean duplicate records.
• Content and Digital Marketing: assist with LinkedIn posts, blogs, emails, website updates, and sales materials; translate technical content into customer-focused content; manage content calendar; coordinate with agencies.
• Sales and Event Support: assist with trade shows, organize event leads in HubSpot, coordinate timely follow-up, prepare presentations and literature, track deadlines, attend tradeshows as needed.

Job description

Backer Hotwatt, Inc. is seeking a Marketing Associate with HubSpot experience to support marketing campaigns, maintain HubSpot data, and help connect marketing activity with sales opportunities.

The role requires strong writing, organization, and the ability to manage multiple projects across marketing, sales, and engineering teams. Responsibilities include maintaining contacts and campaigns in HubSpot, creating content, coordinating with external partners, and assisting with events and trade