Hospice Community Outreach & Relations Lead

Affinity Hospice Management LLC; Des Moines (IA); Vor Ort; USD 55.000 - 75.000; Vollzeit

Zusammenfassung

CONTINUUM CARE HOSPICE, LLC is seeking a Community Liaison in Des Moines to drive organization marketing, build positive relationships with customers and referral sources, respond to inquiries, and represent the hospice at community events.

The role works closely with the Administrator to plan and implement marketing initiatives, monitor budgets, and identify opportunities to expand services that meet community needs.

Qualifikationen

• Bachelor's degree in Marketing, Business Administration, or related field preferred.
• Three (3) years’ experience in health care marketing management preferably in hospice care operations.
• Ability to market aggressively and deal tactfully with customers and the community.
• Demonstrates good communications skills, negotiation skills, and public relations skills.

Aufgaben

• Conducts daily marketing activities including collaborating with the Administrator in establishment and implementation of marketing initiatives.
• Monitors allocation of resources according to budgetary limitations.
• Continuously conducts market assessments and develops a comprehensive marketing plan designed to meet budgetary volume projections.
• Employs marketing and promotional initiatives to achieve budgetary volume projections.
• Establishes and maintains positive working relationships with current and potential referral and payer sources.
• Builds and monitors community, customer, and patient perceptions of CONTINUUM CARE HOSPICE, LLC as a high-quality provider of services.
• Contributes to organizations strategic planning including identifying opportunities for additional or improved services to address customer needs.
• Maintains comprehensive working knowledge of CONTINUUM CARE HOSPICE, LLC markets including government agencies, major payer groups, key referral sources, and competitor's market positioning.
• Maintains comprehensive working knowledge in the field of marketing and shares information with appropriate organization personnel.
• Maintains comprehensive working knowledge of community resources and assists customers in accessing community resources should services not be provided by CONTINUUM CARE HOSPICE, LLC.
• Monitors and reports cost effectiveness of marketing efforts.

Kenntnisse

Communications

Negotiation

Public relations

Healthcare marketing

Three years healthcare marketing

Ausbildung

Bachelor's degree in Marketing or Business Administration

Jobbeschreibung

CONTINUUM CARE HOSPICE, LLC is seeking a Community Liaison in Des Moines to drive organization marketing, build positive relationships with customers and referral sources, respond to inquiries, and represent the hospice at community events.

The role works closely with the Administrator to plan and implement marketing initiatives, monitor budgets, and identify opportunities to expand services that meet community needs.