Home Care Growth & Outreach Specialist

Special Touch Home Care; New York (NY); On-site; USD 50,000 - 85,000; Full time

Benefits offered by this job

Health insurance

Paid time off

Referral program

Job summary

Special Touch Home Care in New York, NY is seeking a Home Care Marketer to promote our services to potential clients, healthcare professionals, and community organizations. You will be a key representative of our organization, driving growth and engagement with compassion and professionalism.

You will develop strategic marketing plans, build referral networks, and participate in outreach events to raise awareness while collaborating with the intake team to streamline onboarding for new clients.

Qualifications

• Proven experience in marketing, sales, or business development, preferably in the healthcare or home care industry.
• Strong interpersonal skills and the ability to build rapport with diverse stakeholders.
• Excellent communication and presentation skills, both verbal and written.
• Self-motivated with a results-oriented mindset and a passion for making a positive impact.
• Ability to work independently and collaboratively in a fast-paced environment.

Responsibilities

• Develop and implement strategic marketing plans to generate leads and increase client referrals.
• Build and maintain relationships with healthcare professionals, hospitals, rehabilitation centers, assisted living facilities, and other referral sources.
• Conduct outreach activities, including networking events, health fairs, and community presentations, to raise awareness of Special Touch Home Care.
• Collaborate with our community intake team to facilitate the intake process for new clients.
• Provide education and training sessions to healthcare professionals and community members on our services.
• Track marketing metrics and analyze data to assess the effectiveness of marketing strategies and campaigns.
• Stay informed about industry trends, competitor activities, and market developments to identify opportunities for growth and innovation.

Skills

Marketing

Sales

Business development

Interpersonal skills

Communication

Presentation

Independent work

Tools

Google Suite

Job description

Special Touch Home Care in New York, NY is seeking a Home Care Marketer to promote our services to potential clients, healthcare professionals, and community organizations. You will be a key representative of our organization, driving growth and engagement with compassion and professionalism.

You will develop strategic marketing plans, build referral networks, and participate in outreach events to raise awareness while collaborating with the intake team to streamline onboarding for new clients.