[Hiring] Senior Field Marketing Manager @Perforce

Perforce; United States; Remote; USD 80,000 - 120,000; Full time

Job summary

An innovative firm is seeking a Senior Field Marketing Manager to spearhead field marketing initiatives that align with business objectives. This role involves managing campaigns, collaborating across teams, and leveraging data to maximize ROI. You will have the opportunity to design integrated marketing strategies, oversee event planning, and ensure alignment with sales goals. Join a dynamic team that values creativity, collaboration, and wellness, and be part of a company that is dedicated to fostering growth and rewarding contributions. If you're passionate about making an impact in the tech industry, this is the perfect opportunity for you.

Benefits

Medical Insurance

Dental Insurance

Vision Insurance

Retirement Benefits

Life Insurance

Wellness Programs

Total Time Off

Qualifications

• 5+ years of experience in field marketing or related role.
• Strong understanding of digital marketing trends and best practices.
• Proven ability to manage budgets and prioritize resources.

Responsibilities

• Lead cross-functional collaboration to drive lead generation.
• Manage event planning and execution for impactful outcomes.
• Evaluate campaign performance data to measure effectiveness.

Skills

Campaign Management

Cross-Functional Collaboration

Data-Driven Decision-Making

Multichannel Campaign Strategies

Analytical Skills

Budget Management

Communication Skills

Education

Bachelor’s degree in Marketing

Bachelor’s degree in Business

Tools

Microsoft Office Suite

CRM Tools

Job description

Apr 23, 2025 - Perforce is hiring a remote Senior Field Marketing Manager. Location: USA.

Perforce is a community of collaborative experts, problem solvers, and possibility seekers who believe work should be both challenging and fun. We are proud to inspire creativity, foster belonging, support collaboration, and encourage wellness. At Perforce, you’ll work with and learn from some of the best and brightest in business. Before you know it, you’ll be in the middle of a rewarding career at a company headed in one direction: upward.

With a global footprint spanning more than 80 countries and including over 75% of the Fortune 100, Perforce Software, Inc. is trusted by the world’s leading brands to deliver solutions for the toughest challenges. The best run DevOps teams in the world choose Perforce.

Position Summary:

We are looking for a highly skilled Senior Field Marketing Manager to develop, execute, and optimize field marketing initiatives that support business objectives. The ideal candidate will excel in campaign management, cross-functional collaboration, and data-driven decision-making to maximize ROI and generate measurable results.

Responsibilities:

1. Act as a trusted advisor to ensure success across teams and initiatives.
2. Lead cross-functional collaboration with Business Development, Sales, Pre-Sales, Partner Teams, and other stakeholders to proactively identify opportunities, drive lead generation, and deliver high-impact campaigns aligned with sales priorities.
3. Participate in sales meetings, quarterly reviews, and joint planning sessions to maintain seamless alignment with sales objectives.
4. Build and maintain annual program calendars to facilitate collaboration across Marketing, Sales, Pre-Sales, and Partner Teams.
5. Facilitate internal communications to ensure alignment of teams with marketing strategies and program updates.
6. Manage event planning, execution, and performance analysis for the US West region, ensuring impactful outcomes and results meeting or exceeding targets.
7. Drive demand generation strategies by overseeing event selection, promotions, and speaker preparation for virtual and in-person events.
8. Travel, attend, and act as the lead organizer for marketing events, as needed.
9. Design and implement integrated field marketing campaigns, leveraging cross-functional teams to engage target audiences and drive revenue growth through strategic programs.
10. Develop and implement account-based strategies to attract new prospects and strengthen relationships with existing customers.
11. Track and align campaigns with the sales pipeline to optimize conversion rates.
12. Evaluate campaign performance data to measure effectiveness, track key KPIs (e.g., lead generation, conversion rates, ROI), and refine future initiatives for optimal impact.
13. Perform post-campaign assessments and deliver actionable insights to enhance future results.
14. Oversee and track the West region’s field marketing budget to ensure efficient and accurate resource allocation.

Requirements:

1. Bachelor’s degree in marketing, business, or a related field.
2. 5+ years of progressive experience in field marketing, demand generation, or a related role.
3. Strong understanding of multichannel campaign strategies, account-based marketing, sales alignment, and digital marketing trends and best practices.
4. Exceptional analytical skills to evaluate campaign performance, forecast trends, and make data-driven decisions.
5. Proven ability to manage budgets, prioritize resources effectively, and handle multiple projects in a fast-paced environment.
6. Highly collaborative, with excellent written and verbal communication skills and a track record of working across cross-functional teams.
7. Proficiency in Microsoft Office Suite (Excel, Word, PowerPoint) and familiarity with CRM tools.
8. Strong competency in marketing technology and a data-driven approach to marketing challenges.

Additionally, this position is eligible for benefits including, but not limited to, medical, dental, vision, retirement benefits, life insurance, wellness programs, total time off, and other employee perks that may be offered by Perforce from time to time. The actual offer will depend on various factors including education, skills, qualifications, and experience. Perforce reserves the right to amend or modify employee perks and benefits at any time.

Come work with us! Our team members are valued for their contributions, introduced to new opportunities, and rewarded well. Perforce combines the experience and rewards of a start-up with the security of an established and profitable company.

If you are passionate about technology that impacts our daily lives and want to work with talented, dedicated people across the globe, apply today!

www.perforce.com

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