Head of Social Media & Content Strategy

Vale Concepts; Seattle (WA); On-site; USD 125,000 - 145,000; Full time

Benefits offered by this job

Medical, Dental, Vision benefits

Equity participation

Commuter support

Annual bonuses

Unlimited matcha

Job summary

Vale Concepts in Seattle is seeking an Associate Director of Social Media to own our social presence from strategy to hands-on content. You will shape a bold content strategy, manage creator relationships, and collaborate across leadership and teams to ensure content supports the entire ecosystem.

The ideal candidate has 4–8 years in social strategy, is culturally fluent, and thrives in a fast-paced startup. This role offers high visibility and meaningful equity in a growing company.

Qualifications

• 4-8 years of experience in social strategy, content, digital storytelling and community engagement.
• Experience growing and managing social teams in fast-paced environments.
• Understanding of TikTok, Instagram, YouTube, and emerging platforms – including algorithms, formats, and cultural nuance.
• Strong ownership mentality and comfort navigating ambiguity in a startup environment.
• Excellent communication skills and the ability to work cross-functional.
• Curiosity, rigor, and a desire to continuously improve processes and outputs.

Responsibilities

• Be the social expert and point of view internally for all content.
• Own Vale’s content creator relationships across agencies, paid social, cafe social, and more.
• Partner with leadership and all cross-functional Vale teams to ensure content supports the entire ecosystem.
• Serve as the social side of Public Relations + Comms team with real-time updates, cultural reactions, and risk management.
• Own Vale’s social platforms end to end, including content creation, publishing, engagement, and performance.
• Build scalable systems for content ideation, production, posting, and reporting.
• Ensure external partners support speed and scale without diluting brand voice or quality.
• Define and own Vale’s social strategy across Instagram, TikTok, YouTube, and emerging platforms.
• Own Vale’s content pillars, creative frameworks, channel-specific tactics, and posting cadence.
• Lead ideation and planning for our social calendar, balancing company-wide objectives with content that is fun, witty, educational, and culturally relevant.

Skills

Social strategy

Content creation

Community engagement

Team leadership

Cross-functional collaboration

Analytical skills

Adobe Suite

Tools

Adobe Suite

Job description

Vale Concepts in Seattle is seeking an Associate Director of Social Media to own our social presence from strategy to hands-on content. You will shape a bold content strategy, manage creator relationships, and collaborate across leadership and teams to ensure content supports the entire ecosystem.

The ideal candidate has 4–8 years in social strategy, is culturally fluent, and thrives in a fast-paced startup. This role offers high visibility and meaningful equity in a growing company.