Head of Sales & Retention for B2B Events

Informagroupplc; Orlando (FL); On-site; USD 180,000 - 250,000; Full time

Job summary

Informagroupplc seeks a Head of Sales, Account Management to lead retention-focused growth for CPHI and WHX Miami from our Orlando, FL office. Drive wallet share, strengthen relationships with existing customers, and guide sponsorship sales to exceed revenue targets.

You will mentor Sales Directors/Managers, manage budgets, and collaborate with Marketing to optimize cross-sell opportunities and the exhibitor experience across portfolios.

Qualifications

• Bachelor's degree in business, marketing, or equivalent experience.
• 7+ years of B2B sales, account management, and team leadership in media, sponsorship, or B2B events.
• Proven success in exceeding retention and revenue targets.
• Experience managing multi-event portfolios or complex account structures.
• Strong leadership and negotiation skills.
• Proficiency with CRM systems (Salesforce preferred).

Responsibilities

• Develop retention strategies to maximize wallet share and customer lifetime value.
• Lead Sales Directors, Managers, and Representatives to achieve retention and growth targets.
• Oversee the accuracy and pacing of the sales pipeline, budgets, and CRM data management (Salesforce preferred).
• Build and maintain deep relationships with key stakeholders and decision-makers within existing accounts.
• Partner with Marketing to design and execute campaigns focused on customer loyalty and retention.
• Represent the company at industry events and networking opportunities to reinforce customer loyalty.
• Collaborate with Operations to ensure seamless exhibitor experience from sales through on-site execution.

Skills

B2B sales

Account management

Team leadership

CRM (Salesforce)

Sponsorship sales

Retention strategy

Budget management

Cross-selling

Education

Bachelor's degree in business/marketing or equivalent

Tools

Salesforce

Microsoft Office

Job description

Informagroupplc seeks a Head of Sales, Account Management to lead retention-focused growth for CPHI and WHX Miami from our Orlando, FL office. Drive wallet share, strengthen relationships with existing customers, and guide sponsorship sales to exceed revenue targets.

You will mentor Sales Directors/Managers, manage budgets, and collaborate with Marketing to optimize cross-sell opportunities and the exhibitor experience across portfolios.