Head of Retail Media Strategy & Growth

Quality Talent Group; Chatham (NJ); On-site; USD 150,000 - 210,000; Full time

Benefits offered by this job

Competitive benefits

Paid time off

Health insurance

Retirement program

EAP & well-being resources

Well-being reimbursement

Parental leave

Volunteer time

Learning & development

Job summary

Quality Talent Group seeks a senior leader in retail media to drive integrated strategies with major retail partners, optimizing traffic, conversion, and revenue. You will align Brand, eCommerce, and Customer Development teams with agency partners to translate priorities into executable plans.

The role requires 12+ years in retail media/digital marketing and a deep understanding of omnichannel marketing and retail media ecosystems.

Qualifications

• Bachelor's degree in Marketing, Business, or related field.
• 12+ years of experience in retail media, digital marketing, eCommerce, or integrated media roles.
• Proven experience developing and executing retail media strategies across major retail media networks (e.g., Amazon Ads, Walmart Connect, Target Roundel).
• Strong ability to translate brand and commercial objectives into effective retail media activation plans that deliver measurable business results.
• Solid understanding of omnichannel marketing and the role of retail media within the broader media ecosystem.

Responsibilities

• Lead the development and execution of integrated retail media strategies across key retail partners to drive traffic, conversion, and revenue growth.
• Partner closely with Brand, eCommerce, and Customer Development teams as well as with our agency partner to translate commercial priorities into actionable retail media plans.
• Manage retail media investment strategy and budget allocation, optimizing spend across platforms and tactics to maximize ROI and achieve performance targets.
• Develop and implement robust performance frameworks, KPIs, and reporting to measure campaign effectiveness.
• Leverage first-party, retailer, and third-party data to inform audience strategies, targeting, and personalization efforts across retail media platforms.

Education

Bachelor's degree in Marketing, Business, or related field

Job description

Quality Talent Group seeks a senior leader in retail media to drive integrated strategies with major retail partners, optimizing traffic, conversion, and revenue. You will align Brand, eCommerce, and Customer Development teams with agency partners to translate priorities into executable plans.

The role requires 12+ years in retail media/digital marketing and a deep understanding of omnichannel marketing and retail media ecosystems.