Head of Property Marketing & Portfolio Growth

Hines; Los Angeles (CA); Presencial; USD 150.000 - 215.000; Jornada completa

Descripción de la vacante

Hines is seeking a Director - Property Marketing to lead marketing across a regional portfolio spanning multiple asset classes. You will partner with regional leadership, Development, Asset Management, and Management Services to design portfolio and asset-level marketing strategies aligned to business plans and performance priorities.

The Global Property Marketing function unifies market intelligence, placemaking, and go-to-market capability to shape strategy across the full property lifecycle.

Formación

• 10+ years in property marketing, real estate, or multi-asset environment.
• Proven experience leading marketing strategy across asset portfolios.
• Strong understanding of market dynamics, placemaking and customer focus.

Responsabilidades

• Own marketing strategy across a portfolio of assets, aligning with asset-level plans and investment objectives.
• Partner with Asset Management, Development, and Management Services to shape asset strategy and commercial approach.
• Lead go-to-market, channel, and campaign plans across asset lifecycles.
• Oversee campaigns across digital, brand, PR, and partnerships for consistency and quality.
• Drive portfolio-level performance with KPIs on leasing, occupancy, and revenue.
• Lead cross-functional collaboration and ensure alignment with regional leadership.

Conocimientos

Property marketing

Portfolio leadership

Cross-functional work

Marketing strategy

Stakeholder management

Descripción del empleo

Hines is seeking a Director - Property Marketing to lead marketing across a regional portfolio spanning multiple asset classes. You will partner with regional leadership, Development, Asset Management, and Management Services to design portfolio and asset-level marketing strategies aligned to business plans and performance priorities.

The Global Property Marketing function unifies market intelligence, placemaking, and go-to-market capability to shape strategy across the full property lifecycle.