Head of Membership Growth & Lifecycle Strategy

Holiday Inn Club Vacations Incorporated; Orlando (FL); Híbrido; USD 180.000 - 240.000; Jornada completa

Descripción de la vacante

Holiday Inn Club Vacations Incorporated seeks a Senior Director of Membership Growth & Lifecycle to lead an enterprise-wide strategy for strengthening owner health, engagement, and long-term value across the vacation ownership base. The role requires deep industry knowledge, analytics, and executive-level collaboration across Marketing, Club, Resort Operations, Revenue Management, Finance, and Technology.

The ideal candidate brings 8–12+ years in strategy, consulting, or analytics, excels at

Formación

• 8–12+ years of experience in strategy, management consulting, customer strategy, analytics, transformation, or related roles.
• Strong knowledge of the vacation ownership / timeshare industry, including owner acquisition, product structures, owner upgrades, and retention.
• Ability to analyze complex customer and business data and convert analysis into strategic insights.
• Excellent problem-solving with structured thinking, hypotheses, analyses, and synthesis.
• Experience building executive business cases, financial frameworks, and scorecards.
• Experience leading cross-functional initiatives with senior stakeholders.
• Exceptional executive communication, distilling complex information into concise narratives.
• Ability to influence without direct authority and build credibility across diverse leaders.
• Strong business and financial acumen connecting customer outcomes to economic value.

Responsabilidades

• Establish a comprehensive framework for defining and measuring owner health across the lifecycle.
• Develop a fact-based understanding of the owner lifecycle and impactful experiences.
• Identify opportunities and barriers to growing the active ownership base.
• Maintain external perspective on industry trends and translate insights into business implications.
• Translate priorities into strategic opportunities to improve Owner Growth & Health.
• Partner with Analytics, Technology, Finance, and business teams to develop a holistic view of owner behavior.
• Analyze customer data to identify owner segments and drivers of engagement and dissatisfaction.
• Connect quantitative data with qualitative insights from owner feedback and experiences.
• Develop hypotheses, analyses, and translate findings into executive recommendations.
• Develop business cases and decision frameworks to prioritize investments by impact.
• Create an executive Owner Health scorecard for cross-organizational use.
• Develop end-to-end owner journeys from onboarding to ongoing engagement and upgrades.
• Identify friction points and opportunities to strengthen value for members.
• Recommend actions to increase engagement, utilization, loyalty, retention, and referrals.
• Balance customer impact with operational feasibility and business economics.
• Lead cross-functional teams on high-priority opportunities affecting owner health and growth.
• Unite leaders to establish a shared fact base, surface trade-offs, and drive decisions.
• Build credibility with senior leaders through rigorous analysis and business understanding.
• Prioritize opportunities with functional leaders for maximum impact on Owner Health and growth.
• Lead enterprise initiatives from recommendations through execution with clear outcomes and governance.
• Synthesize diverse perspectives into clear recommendations and actions.
• Establish ownership, milestones, KPIs, and governance for initiatives.
• Identify barriers early and keep priority initiatives on track.
• Sustainably grow the active owner base and improve engagement, satisfaction, and retention.
• Promote upgrades and referrals among healthy owners and early risk identification.

Conocimientos

Strategy

Management consulting

Analytics

Leadership

Executive communication

Influence

Financial acumen

Cross-functional

Problem solving

Descripción del empleo

Holiday Inn Club Vacations Incorporated seeks a Senior Director of Membership Growth & Lifecycle to lead an enterprise-wide strategy for strengthening owner health, engagement, and long-term value across the vacation ownership base. The role requires deep industry knowledge, analytics, and executive-level collaboration across Marketing, Club, Resort Operations, Revenue Management, Finance, and Technology.

The ideal candidate brings 8–12+ years in strategy, consulting, or analytics, excels at