Growth & Lifecycle Lead — Membership Health

Holiday Inn Club Vacations; Orlando (FL); On-site; USD 170,000 - 230,000; Full time

Job summary

Holiday Inn Club Vacations is seeking a Senior Director, Membership Growth & Lifecycle in Orlando to lead the enterprise strategy for owner health, engagement, and long-term value across the ownership lifecycle.

The ideal candidate will blend industry knowledge with rigorous analytics to identify high-impact opportunities, partner with analytics, technology, finance, and operations, and influence senior leaders with clear, data-driven recommendations.

Qualifications

• 8-12+ years of experience in strategy, management consulting, customer strategy, analytics, transformation, or related roles.
• Strong knowledge of the vacation ownership / timeshare industry, including owner acquisition, product structures, owner upgrades, servicing, and retention factors.
• Ability to analyze complex customer and business data and convert analyses into strategic insights.
• Strong problem-solving; structure ambiguity, form hypotheses, identify analyses, synthesize findings.
• Experience developing executive business cases, financial frameworks, and enterprise scorecards.
• Experience leading cross-functional initiatives with senior stakeholders across functions.
• Exceptional executive communication; distill complex information into concise narratives and decisions.
• Ability to influence without direct authority and build credibility with diverse leaders.
• Connect customer outcomes to economic value with strong business/financial acumen.
• Repeated experience with enterprise performance scorecards and investment prioritization.

Responsibilities

• Define the Owner Growth & Health Strategy across lifecycle and ownership health metrics.
• Develop fact-based owner lifecycle understandings and prioritize experiences impacting health.
• Identify opportunities and barriers to growing active ownership.
• Stay informed on vacation ownership industry trends and translate insights into actions.
• Translate priorities into strategic initiatives that improve Owner Growth & Health.
• Lead cross-functional teams and establish governance for priority initiatives.
• Partner with Analytics, Technology, Finance to create a holistic view of owner behavior.
• Analyze data to identify owner segments, drivers of engagement and dissatisfaction.
• Develop hypotheses and analyses; present clear recommendations to executives.
• Build an enterprise Owner Health scorecard for the organization.
• Outline end-to-end owner journey and identify friction moments.
• Recommend actions to increase engagement, utilization, loyalty, retention, and referrals.
• Balance customer impact with operational feasibility and economics.

Skills

Strategy

Management consulting

Customer strategy

Analytics

Transformation

Executive communication

Financial acumen

Cross-functional leadership

Job description

Holiday Inn Club Vacations is seeking a Senior Director, Membership Growth & Lifecycle in Orlando to lead the enterprise strategy for owner health, engagement, and long-term value across the ownership lifecycle.

The ideal candidate will blend industry knowledge with rigorous analytics to identify high-impact opportunities, partner with analytics, technology, finance, and operations, and influence senior leaders with clear, data-driven recommendations.