Head of Growth Marketing

Blooio, Inc.; San Francisco (CA); Remote; USD 180,000 - 240,000; Full time

Job summary

Blooio, a business messaging platform for Apple Messages for Business, seeks a growth-focused marketing leader to own the marketing plan and budget end to end. You will build a content and search program around the Apple Messages for Business category, drive paid and ABM campaigns, and amplify founder-led social with short demo videos.

The role focuses on CAC payback and pipeline, with US-based remote options and preference for Bay Area or Southern California, to scale Blooio’s visibility in a

Qualifications

• Six or more years in B2B growth or demand generation with ownership of plan and budget at small company.
• Experience building a search content program that produced pipeline.
• Hands-on paid search and LinkedIn campaigns experience.
• Track record with founder-led social and short-form video.
• Strong writing and editing with CAC payback focus.

Responsibilities

• Own the marketing plan and budget end to end, measured against pipeline and payback.
• Build a content and search program around the Apple Messages for Business category.
• Grow Blooio's visibility in AI-powered search.
• Run high-intent paid programs and account-based campaigns.
• Build founder-led social around short demo videos.
• Run PR and partner enablement and sales support.

Skills

B2B growth strategy

Budget ownership

Content program

Paid search

LinkedIn campaigns

Founder-led social

Short-form video

Strong writing

CAC payback focus

Tools

Google Ads

LinkedIn Ads

Job description

You will make Blooio the name a buyer finds, and the name an AI assistant gives, when they ask about Apple Messages for Business.

You will own the marketing plan and budget end to end, all measured against pipeline and payback. Bay Area or Southern California preferred; US remote considered.

Responsibilities

• Own the marketing plan and budget end to end, measured against pipeline and payback
• Build a content and search program around the Apple Messages for Business category
• Grow Blooio's visibility in AI-powered search
• Run high-intent paid programs and account-based campaigns
• Build founder-led social around short demo videos
• Run PR and sales and partner enablement

Qualifications

• Six or more years in B2B growth or demand generation, including at least two years owning the plan and budget at a company under 100 people
• Hands-on experience building a search content program that produced pipeline
• Experience running paid search and LinkedIn yourself
• A track record with founder-led social and short-form video
• Strong writing and editing
• A commercial vocabulary built on CAC payback and pipeline, not impressions

About Blooio

Blooio is a business messaging platform for sending and receiving Apple Messages for Business, iMessage, RCS, and SMS from CRMs, automations, APIs, and AI agents. We're a small team building the most powerful messaging platform for businesses.