Head of Ecommerce & Lifecycle Growth

Superpower,-Inc; San Francisco (CA); On-site; USD 180,000 - 240,000; Full time

Benefits offered by this job

Visa sponsorship

Relocation support

Job summary

Superpower is seeking a commercially minded leader to own the customer journey from first click to membership. As Head of Ecom & Lifecycle, you will shape strategy while shipping experiments across website, offers, quizzes, and personalized experiences to optimize conversions and retention.

You’ll drive an end-to-end funnel, coordinate with Growth, Product, Brand and Creative teams, and lead a CRO roadmap with rigorous measurement and learning.

Qualifications

• 5–8+ years of relevant experience at director level or equivalent
• Proven track record shipping landing pages, offers, experiments, quizzes, or lifecycle flows
• Strong commercial judgment and ability to translate insights into tests and experiences
• Strong quantitative instincts and data-driven decision making
• Hands-on builder who can set direction and collaborate cross-functionally

Responsibilities

• Own end-to-end customer journey from acquisition to membership
• Own website and landing page conversion strategy and execution
• Own offer strategy, packaging, positioning, and testing
• Own quiz and personalization pathways connecting customer needs to experiences
• Lead lifecycle programs for prospects who show intent but don’t convert
• Drive CRO and experimentation roadmap with prioritization, measurement and learning
• Collaborate with Growth, Product, Brand, Creative and other teams

Skills

Ecommerce

CRO

Lifecycle

Growth

Landing pages

Offers

Quizzes

Experimentation

Job description

Superpower is seeking a commercially minded leader to own the customer journey from first click to membership. As Head of Ecom & Lifecycle, you will shape strategy while shipping experiments across website, offers, quizzes, and personalized experiences to optimize conversions and retention.

You’ll drive an end-to-end funnel, coordinate with Growth, Product, Brand and Creative teams, and lead a CRO roadmap with rigorous measurement and learning.