Head of Donor Analytics & Growth Strategy

VeraData LLC.; United States; On-site; USD 90,000 - 130,000; Full time

Job summary

VeraData LLC is the originator of Donor Science; the discipline by which nonprofits acquire donors and boost donations. We turn insights into impact, using advanced data analytics and predictive modeling powered by Ai and Machine Learning.

VeraData stands alone in our sector with both SOC2 and HIPAA compliance, ensuring unparalleled data safety and integrity for our clients. This position’s role is to increase client performance through advanced analytics, strategic campaign planning, decision

Responsibilities

• Create and deliver compelling, customized presentations for prospects and clients that outline Machine Learning Model optimization and improvement, descriptive demographic profile reports, campaign results evaluation detail insights, donor file health descriptive tables and charts,
• Providing clients and internal account team with counsel and strategic marketing thought leadership
• Working with the clients to understand project goals (both short and long term)
• Communicate best practices that will help clients achieve their goals
• Propose new concepts and approaches that may align with clients’ goals
• Assist and help manage client onboarding to achieve exceptional customer experience
• Achievement of account/individual/divisional revenue and gross profit goals
• Demonstrate incremental improvements to clients, and escalating levels of product adoption
• Consistently troubleshoot and proactively solve potential and known client issues
• Focus on identifying how to deliver an exceptional customer experience
• Participate in the development of strategies & proposals and presentations to clients and prospects
• In consultation with clients, specify effective predictive models to be used in analytic initiatives
• Consult with client and map campaign strategy; build and evaluate client campaign strategies
• Drive the analysis of campaign performance and results, extracting insights to guide future decisions
• Analyze how clients want to consume our services, and identify ways we can improve how clients experience our services (this may touch on areas such as product management, delivery efficiency, client services practices, etc.)
• Act as key driver of Business Review Meetings with clients, specifically making sure that VeraData adds value and that we monetize that value. Ensure that we improve client campaign performance and capture revenue for VeraData for delivering those improvements
• Partner with members of our sales and client services teams to drive cross-sell, up-sell of analytic offerings resulting in increased revenue
• Identify, support, and implement new projects related to the overall improvement of fundraising & direct marketing campaigns for our clients (design, development, testing, implementation, etc.)

Job description

VeraData LLC is the originator of Donor Science; the discipline by which nonprofits acquire donors and boost donations. We turn insights into impact, using advanced data analytics and predictive modeling powered by Ai and Machine Learning.

VeraData stands alone in our sector with both SOC2 and HIPAA compliance, ensuring unparalleled data safety and integrity for our clients. This position’s role is to increase client performance through advanced analytics, strategic campaign planning, decision