Head of Digital Marketing Analytics & Insights

Wpp Group; Cherry Hill Township (NJ); Vor Ort; USD 90.000 - 180.000; Vollzeit

Zusammenfassung

CMI Media Group is seeking a Digital Marketing Analytics Director to lead our analytics team and deliver data-driven insights for healthcare marketing. You will shape measurement plans, oversee performance analysis, and translate findings into actionable client recommendations.

You will mentor analysts, foster collaboration across accounts, and drive innovation in measurement methodologies. The role demands strategic thinking, leadership, and a passion for turning data into value for clients.

Qualifikationen

• 7+ years of online marketing, web analytics, or research with a track record of delivering insights.
• 5+ years of leading high-performing analytics teams.
• Exceptional communication and interpersonal skills.
• Experience in the pharmaceutical industry is a plus.

Aufgaben

• Oversee the strategic alignment of measurement and analysis plans with client objectives.
• Provide strategic oversight of campaign performance analysis and actionable optimization recommendations.
• Cultivate and maintain strong client relationships as a trusted advisor.
• Explore and implement innovative measurement methodologies to deliver deeper insights.
• Lead, mentor, and develop a team of analysts to foster collaboration and growth.

Kenntnisse

Analytical Acumen

Leadership Prowess

Client-Centric Approach

Passion for Innovation

Pharmaceutical Expertise

Jobbeschreibung

CMI Media Group is seeking a Digital Marketing Analytics Director to lead our analytics team and deliver data-driven insights for healthcare marketing. You will shape measurement plans, oversee performance analysis, and translate findings into actionable client recommendations.

You will mentor analysts, foster collaboration across accounts, and drive innovation in measurement methodologies. The role demands strategic thinking, leadership, and a passion for turning data into value for clients.