Head of Digital Customer Experience & Growth

Love's Travel Stops & Country Stores Inc.

Oklahoma City (OK)

On-site

USD 150,000 - 210,000

Full time

14 days+
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Benefits offered by this job

Company funded tuition assistance
Paid Time Off
401(k) – 100% Match up to 5%
Medical/Dental/Vision Insurance after
Competitive Pay
Career Development

Job summary

Love's Travel Stops & Country Stores Inc. in Oklahoma City seeks a Director of Customer Experience Product Strategy to define and execute the strategy, roadmap, and delivery of customer-facing digital products across Love's ecosystem, including the Love's Connect app, Love's Rewards, websites, and CRM platforms.

You will lead a high-performing Product Management team, partner across Technology, Marketing, Operations, and Customer Service, drive Agile delivery, measure impact with KPIs, and

Qualifications

  • Bachelor's degree in Marketing/Communications, Journalism, English or related field.
  • Minimum of 8+ years of experience Customer Experience product design experience.
  • Excellent communication, influencing and presentation skills with the ability to succinctly articulate concepts and ideas in simplistic terms.

Responsibilities

  • Develop and communicate a clear vision and strategic roadmap for Love's customer-facing digital products.
  • Lead the strategy, development, and optimization of customer-facing digital products including mobile applications, websites, loyalty platforms, CRM capabilities, customer account experiences, and in-store digital technologies.
  • Partner closely with Technology, Marketing, Operations, Customer Service, and business leaders to align priorities, define product requirements, and successfully deliver digital product initiatives.
  • Champion Agile Product Management best practices by leading roadmap planning, backlog prioritization, release planning, and continuous product improvement.
  • Identify emerging technologies, industry trends, and customer expectations to continuously evolve Love's digital products.
  • Develop and manage annual budgets supporting customer-facing digital products and related technology investments.
  • Build strong relationships with executive leadership, business stakeholders, technology partners, and external vendors.
  • Leverage customer behavior, digital analytics, operational metrics, Voice of Customer insights, and financial performance data to prioritize product investments and measure success.
  • Build and develop a high-performing Product Management organization through coaching, mentoring, and professional development.

Skills

Microsoft Office
Agile Scrum
Technology integration
Verbal communication
Written communication
Time management
Attention to detail

Education

Bachelor's degree in Marketing/Communications, Journalism, English or related field

Tools

Microsoft Office

Job description

Love's Travel Stops & Country Stores Inc. in Oklahoma City seeks a Director of Customer Experience Product Strategy to define and execute the strategy, roadmap, and delivery of customer-facing digital products across Love's ecosystem, including the Love's Connect app, Love's Rewards, websites, and CRM platforms.

You will lead a high-performing Product Management team, partner across Technology, Marketing, Operations, and Customer Service, drive Agile delivery, measure impact with KPIs, and

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