Head of Demand Gen — Gov & Public Sector (Remote)

Foundant; United States; Remote; USD 120,000 - 180,000; Full time

Benefits offered by this job

Tuition reimbursement

Lifestyle reimbursements

Mindfulness initiatives

Fitness initiatives

Flexible PTO

Internal mobility

Job summary

Foundant, a remote-first SaaS company serving foundations, grantmakers, nonprofits, and community organizations, is hiring a Demand Generation Lead. You will own multi-channel campaigns, ABM for government and public sector segments, and cross-functional collaboration to drive pipeline.

You will excel in a fast-growing, remote-friendly environment and bring a proven track record of meeting or exceeding pipeline targets in B2B SaaS marketing to government buyers at local and state levels.

Qualifications

• Proven track record leading demand generation through rapid company growth.
• Experience operating through M&A or platform/product integration is a plus.
• History of meeting or exceeding pipeline and revenue targets at a fast-growing B2B SaaS company.
• Strong command of ABM strategy and execution.

Responsibilities

• Lead demand generation for government and public sector, plus new segments; build lists, drive MQLs, create pipeline.
• Own ABM strategy and execution for targeted accounts; coordinate with Sales on engagement.
• Collaborate with Content, Product Marketing, Events and Sales/RevOps to optimize messaging and handoffs.
• Maintain a highly metrics-driven approach with funnel and attribution reporting.

Skills

Demand generation

ABM strategy

B2B SaaS marketing

Govt/public sector marketing

Job description

Foundant, a remote-first SaaS company serving foundations, grantmakers, nonprofits, and community organizations, is hiring a Demand Generation Lead. You will own multi-channel campaigns, ABM for government and public sector segments, and cross-functional collaboration to drive pipeline.

You will excel in a fast-growing, remote-friendly environment and bring a proven track record of meeting or exceeding pipeline targets in B2B SaaS marketing to government buyers at local and state levels.