GTM Program Manager

Foundever; West Virginia; On-site; USD 90,000 - 120,000; Full time

Job summary

Foundever is seeking a GTM Program Manager to own end-to-end planning and execution of go-to-market programs across product, marketing, sales, and customer success.

You will build launch plans, manage cross-functional workstreams, define metrics, and maintain calendars while aligning leadership and budget considerations. This role requires strong facilitation and proven PM experience in GTM environments. PM tools proficiency and PMP/Agile certifications are preferred.

Qualifications

• Bachelor's degree in Business, Marketing, Communications, or related field
• 4-7 years of program or project management experience in GTM, marketing, or product organizations
• Demonstrated success managing multiple concurrent, cross-functional initiatives with competing priorities
• Strong stakeholder management and facilitation skills, including with senior leaders
• Proficiency with project management tools
• PMP, PgMP, or Agile/Scrum certification (preferred)
• Experience in BPO or CX go-to-market environments
• Familiarity with product marketing and sales enablement processes
• Program and project management
• Cross-functional stakeholder management
• Prioritization and risk management
• Clear, structured communication and status reporting
• GTM strategy fluency (positioning, segmentation, launch tiers)
• Process design and continuous improvement

Responsibilities

• Build and maintain GTM launch plans, timelines, and RACI across Product, Marketing, Sales, Enablement, and CS
• Facilitate cross-functional planning meetings and drive decisions to close gaps and unblock dependencies
• Define success metrics and reporting cadence for each program, and track progress against milestones
• Own and maintain the master GTM calendar, ensuring launches and campaigns are sequenced without conflict
• Manage program budgets, resourcing needs, and vendor coordination where applicable
• Run post-launch retrospectives and translate lessons learned into improved playbooks and processes
• Serve as the primary point of contact for GTM program status to leadership stakeholders
• Protect company assets, systems, proprietary and confidential information in accordance with Foundever Associate Agreement.
• Proactively report actual or suspected ethics and compliance violations, vulnerabilities, security incidents and breaches in the confidentiality, integrity or availability of Information assets as per the Company’s policy

Skills

Cross-functional planning

Stakeholder management

Facilitation

Project management tools

GTM strategy

Prioritization and risk management

Clear communication

Agile/PM certification

BPO/CX GTM experience

Multitasking

Education

Bachelor's degree in Business, Marketing, Communications, or related field

Tools

Project management tools

Job description

Orchestrating cross-functional go-to-market program execution. The GTM Program Manager owns end-to-end planning and execution of go-to-market programs — product launches, campaigns, and sales plays — ensuring tight alignment across Marketing, Sales, Product, and Customer Success. This role is the connective tissue between strategy and execution, keeping cross-functional teams on schedule, on message, and accountable to results

• Build and maintain GTM launch plans, timelines, and RACI across Product, Marketing, Sales, Enablement, and CS
• Facilitate cross-functional planning meetings and drive decisions to close gaps and unblock dependencies
• Define success metrics and reporting cadence for each program, and track progress against milestones
• Own and maintain the master GTM calendar, ensuring launches and campaigns are sequenced without conflict
• Manage program budgets, resourcing needs, and vendor coordination where applicable
• Run post-launch retrospectives and translate lessons learned into improved playbooks and processes
• Serve as the primary point of contact for GTM program status to leadership stakeholders
• Protect company assets, systems, proprietary and confidential information in accordance with Foundever Associate Agreement.
• Proactively report actual or suspected ethics and compliance violations, vulnerabilities, security incidents and breaches in the confidentiality, integrity or availability of Information assets as per the Company’s policy
  

Qualifications

• Bachelor's degree in Business, Marketing, Communications, or related field
• 4-7 years of program or project management experience in GTM, marketing, or product organizations
• Demonstrated success managing multiple concurrent, cross-functional initiatives with competing priorities
• Strong stakeholder management and facilitation skills, including with senior leaders
• Proficiency with project management tools
• PMP, PgMP, or Agile/Scrum certification (preferred)
• Experience in BPO or CX go-to-market environments
• Familiarity with product marketing and sales enablement processes
• Program and project management
• Cross-functional stakeholder management
• Prioritization and risk management
• Clear, structured communication and status reporting
• GTM strategy fluency (positioning, segmentation, launch tiers)
• Process design and continuous improvement