GTM Leader, Sales Planning & Revenue Strategy

Matcha; Northern (KY); Hybrid; USD 270,000 - 300,000; Full time

Benefits offered by this job

Comprehensive Healthcare

Flexible Time Off

Annual Professional Development Stipes

Work Anniversary Bonuses

401(k) Plan

Latest Apple hardware

Employee Resource Groups

Job summary

CaptivateIQ is transforming how companies plan, manage, and optimize sales performance, extending from incentive compensation to broader planning challenges. We seek a senior leader who will own the numbers side of marketing, guiding demand, ops, field, and BDR with a product-driven GTM approach.

You’ll work directly with enterprise customers from evaluation through long-term success, reporting to the Co-CEO and partnering with Product, Engineering, CX, and GTM to shape strategy and execution.

Qualifications

• 10+ years of experience in sales performance management, revenue operations, or enterprise SaaS.
• Demonstrated experience building or scaling an enterprise SaaS product’s go-to-market and implementation motion.
• Strong presence with enterprise buyers — comfortable owning the commercial and technical conversation with senior revenue and finance leaders.

Responsibilities

• Own the full GTM lifecycle for Sales Planning from market positioning to go-live and expansion.
• Define go-to-market strategy including positioning, packaging, and use cases for revenue and finance leaders.
• Develop and operationalize the sales and implementation motion with Product, CX, and GTM.
• Evaluate and evolve the current Sales Planning GTM motion based on market feedback and outcomes.
• Partner with leadership to influence product decisions impacting GTM success while respecting product ownership.
• Translate market feedback into a roadmap with Product to build durable, scalable revenue.
• Drive product-market fit validation by engaging customers and analyzing data.
• Form hypotheses to accelerate awareness, conversion, and adoption across the funnel.
• Serve as escalation point for customer issues and drive systemic fixes.
• Coordinate cross-functional teams and build a scalable enablement program for sales and support.

Skills

Sales Planning

Revenue Operations

Enterprise SaaS

Go-to-Market

Executive Presence

Tools

Anaplan

Varicent

Xactly

Job description

CaptivateIQ is transforming how companies plan, manage, and optimize sales performance, extending from incentive compensation to broader planning challenges. We seek a senior leader who will own the numbers side of marketing, guiding demand, ops, field, and BDR with a product-driven GTM approach.

You’ll work directly with enterprise customers from evaluation through long-term success, reporting to the Co-CEO and partnering with Product, Engineering, CX, and GTM to shape strategy and execution.