GTM Data Practice Lead — Databases & Analytics

Socket.dev; Austin (TX); On-site; USD 164,000 - 239,000; Full time

Job summary

Google Cloud seeks a GTM Programs Lead for the Data Practice to design scalable commercial frameworks and incentive programs that drive database and data analytics migrations.

The role sits at the intersection of sales strategy, product engineering, finance, and operations, delivering global programs that accelerate enterprise migrations to cutting-edge cloud data and AI platforms, while partnering across functions.

Qualifications

• Bachelor's degree or equivalent practical experience.
• 7 years of experience in go-to-market (GTM) strategy, commercial program management, business development, management consulting, or sales operations within the enterprise software/cloud technology industry.
• Experience working with executive-level clients or stakeholders.
• Experience designing, executing, or managing cloud commercial frameworks, consumption-based incentives, or migration funding programs.
• Experience supporting cloud databases, data warehousing, or data analytics software portfolios.
• Experience designing and executing GTM programs or commercial incentive frameworks from concept to global launch.

Responsibilities

• Drive the end-to-end commercial strategy and execution for the Data Practice’s global program portfolio, prioritizing databases, data analytics, and AI-attached data workloads.
• Build comprehensive incentive models and analyze competitor landscapes to craft strategic commercial counter-strategies that defend and accelerate enterprise migrations.
• Collaborate closely with sales operations, finance, product, and regional GTM leads to aligning commercial programs, and engage ecosystem partners as team multipliers for migrations.
• Gather regional feedback on manual bottlenecks and translate field friction into structured system requirements for system feature backlogs with Product and Engineering teams.
• Establish robust, program-level performance frameworks to track leading indicators (e.g., pipeline generation), lagging metrics (e.g., Won ROI), operational efficiency, and overall GTM health.

Skills

GTM strategy

Commercial program management

Business development

Stakeholder management

Sales operations

Cloud data/analytics platforms

Executive-level client engagement

Migration funding programs

Data warehousing familiarity

Education

Bachelor's degree or equivalent practical experience

Job description

Google Cloud seeks a GTM Programs Lead for the Data Practice to design scalable commercial frameworks and incentive programs that drive database and data analytics migrations.

The role sits at the intersection of sales strategy, product engineering, finance, and operations, delivering global programs that accelerate enterprise migrations to cutting-edge cloud data and AI platforms, while partnering across functions.