Growth Web Specialist — Remote/Hybrid (6-Month Contract)

Randstad Digital; Sacramento (CA); Hybrid; USD 69,000 - 87,000; Part time

Job summary

Randstad Digital in Sacramento is seeking a Digital Web Specialist for a 6-month contract. The role is hybrid, with 4 days remote and one day onsite in Sacramento, or potentially Bay Area with some Sacramento work.

Responsibilities include growth marketing support, landing page optimization, and digital solution delivery. Emphasis on analytics, experimentation, and cross-team collaboration to improve acquisition and engagement.

Qualifications

• 2 years of recent relevant experience in digital marketing, web production, or related digital experience.
• Experience developing and executing growth marketing strategies focused on customer acquisition, engagement, and conversion.
• Experience with conversion rate optimization (CRO), customer journeys, conversion funnels, and audience segmentation.
• Experience designing, launching, and optimizing landing pages in support of marketing campaigns and business objectives.
• Experience with A/B testing, experimentation methodologies, hypothesis-driven testing, and data-driven optimization.
• Ability to analyze customer behavior, campaign performance, KPIs, and digital analytics to identify improvement opportunities.
• Experience partnering with marketing, content, design, analytics, and development teams to deliver digital initiatives.
• Experience with SEO, web accessibility/ADA considerations, and digital best practices supporting discoverability and engagement.
• Ability to translate business, marketing, and technical requirements into actionable digital solutions and recommendations.
• Bachelor’s degree in Business, Technology, Marketing, or related field, or equivalent relevant experience.

Responsibilities

• Supports growth marketing initiatives and ongoing enhancements across enterprise digital and web properties.
• Responsibilities include developing and optimizing landing pages, supporting digital campaigns, maintaining web content and experiences, and identifying opportunities to improve customer acquisition, engagement, and conversion.
• Partners with marketing, content, design, analytics, and development teams to gather requirements and execute digital solutions from planning through launch and testing.
• Uses analytics, customer behavior data, A/B testing, and experimentation to measure performance and recommend improvements.
• Supports SEO, accessibility compliance, user acceptance testing, and ongoing website maintenance while ensuring digital experiences meet business objectives and established web standards.

Skills

Digital analytics

A/B testing

Customer acquisition

Campaign performance

Audience segmentation

Growth marketing

SEO

Accessibility considerations

Translating requirements

Education

Bachelor’s degree in Business, Technology, Marketing, or related field

Tools

Amplitude

Sitecore

Optimizely

Adobe Target

Amplitude Experiment

Jira

UserTesting

Hotjar

Microsoft Clarity

HTML

CSS

JavaScript

SiteImprove

Job description

Randstad Digital in Sacramento is seeking a Digital Web Specialist for a 6-month contract. The role is hybrid, with 4 days remote and one day onsite in Sacramento, or potentially Bay Area with some Sacramento work.

Responsibilities include growth marketing support, landing page optimization, and digital solution delivery. Emphasis on analytics, experimentation, and cross-team collaboration to improve acquisition and engagement.