Remote Growth Marketing Specialist (SaaS)

Trackforce; United States; Remote; USD 70,000 - 110,000; Full time

Benefits offered by this job

Fully remote & flexible work

Open Time Off (OTO) policy

Medical, dental & vision coverage

Health Savings Account (HSA)

Life, AD&D & disability insurance

401(k) with company match

Wellness & mental health support

Travel assistance & global support

Employee referral program

Job summary

Trackforce is hiring a Digital Marketing Specialist to drive demand generation, marketing automation, and digital campaigns in a fully remote role. You will partner with Product Marketing, Content Marketing, Sales, and Marketing Operations to generate qualified leads and support revenue growth.

The role emphasizes paid media, email marketing, analytics, and collaboration with design and content resources to maximize campaign performance.

Qualifications

• 3-5 years of digital marketing experience, preferably in B2B SaaS.

Responsibilities

• Plan, launch, and optimize paid search, paid social, and retargeting campaigns.
• Manage campaign budgets and performance against lead and pipeline goals.
• Develop audience targeting strategies across multiple channels.
• Continuously test and optimize messaging, creative, and landing pages.
• Build and execute email campaigns, nurture programs, and customer journeys in HubSpot.
• Coordinate campaign assets and digital promotions across channels.
• Monitor campaign KPIs including CPL, conversion rates, MQLs, pipeline, and ROI.

Skills

Digital marketing

Google Ads

LinkedIn Ads

HubSpot

Lead generation

Campaign analytics

Project management

Tools

HubSpot

Salesforce

Google Ads

Job description

Trackforce is hiring a Digital Marketing Specialist to drive demand generation, marketing automation, and digital campaigns in a fully remote role. You will partner with Product Marketing, Content Marketing, Sales, and Marketing Operations to generate qualified leads and support revenue growth.

The role emphasizes paid media, email marketing, analytics, and collaboration with design and content resources to maximize campaign performance.