Growth Strategy Director for Member Growth

Colonial Group; Washington (District of Columbia); Sur place; USD 134 000 - 164 000; Plein temps

Avantages offerts par ce poste

Health care

Vision

Dental

Retirement

Paid leave

Résumé du poste

U.S. Chamber of Commerce seeks a strategic, analytically driven Director to shape member growth, acquisition, retention, and monetization efforts.

You will translate customer insights and market data into actionable recommendations for pricing, packaging, and go-to-market decisions. The role sits in a new Strategic Offerings and Innovation function, leading a small, ambitious team and partnering across membership, marketing, product, and leadership.

Qualifications

• 10+ years of experience in B2B strategy, growth strategy, customer insights, membership strategy, consulting, commercialization, product marketing, or market intelligence.
• Experience developing customer or member segmentation strategies that drive acquisition, engagement, retention, and revenue growth.
• Experience with pricing strategy, packaging, value proposition development, and commercial optimization.
• Strong understanding of B2B buyer journeys, account segmentation, customer lifetime value, and go-to-market planning.
• Experience conducting qualitative and quantitative market research, customer interviews, and voice-of-customer programs.
• Advanced analytical skills with the ability to translate complex data into strategic recommendations and business actions.
• Experience influencing executive-level stakeholders and leading cross-functional growth initiatives.

Responsabilités

• Lead the Chamber's member strategy function, serving as the primary voice-of-member and voice-of-market resource for senior leadership.
• Design and execute member discovery, voice-of-customer, and market research initiatives to understand the needs, challenges, decision-making criteria, and purchasing behaviors of current and prospective members.
• Develop and maintain B2B member segmentation frameworks based on company size, industry, growth stage, strategic priorities, engagement patterns, and revenue potential.
• Identify and prioritize target member segments, buyer personas, and growth opportunities to inform acquisition, retention, and expansion strategies.
• Conduct market sizing, opportunity assessment, and competitive analysis to evaluate existing and emerging membership products, services, and programs.
• Assess member value propositions and identify opportunities to improve relevance, differentiation, engagement, retention, and member lifetime value.
• Partner with business leaders to evaluate membership pricing models, packaging strategies, and commercial offerings, ensuring alignment with member needs and market demand.
• Develop recommendations related to membership tiers, benefits structure, pricing strategy, and product positioning to maximize growth and member satisfaction.
• Analyze member and market data to identify trends, unmet needs, whitespace opportunities, and emerging demand signals.
• Evaluate partnership, sponsorship, and commercialization opportunities that support organizational growth and expand member value.
• Collaborate cross-functionally with membership, marketing, business development, product, and leadership teams to translate insights into targeted go-to-market strategies.
• Establish metrics and frameworks to measure segment performance, market penetration, member acquisition, retention, and revenue growth.
• Present strategic recommendations and growth plans to executive stakeholders, helping to shape the Chamber's future membership and commercialization strategy.

Connaissances

B2B strategy

Growth strategy

Customer insights

Membership strategy

Consulting

Commercialization

Product marketing

Market intelligence

Description du poste

U.S. Chamber of Commerce seeks a strategic, analytically driven Director to shape member growth, acquisition, retention, and monetization efforts.

You will translate customer insights and market data into actionable recommendations for pricing, packaging, and go-to-market decisions. The role sits in a new Strategic Offerings and Innovation function, leading a small, ambitious team and partnering across membership, marketing, product, and leadership.