Growth Product Manager: Mobile Apps & Experiments

Paramount Pictures; New York (NY); On-site; USD 98,000 - 148,000; Full time

Benefits offered by this job

Benefits package

Generous paid time off

On-site and virtual engagement events

Life insurance and disability benefits

Job summary

Paramount Pictures is seeking a Product Growth Manager to own growth on the CBS Sports app. You will sit on the app product team, own your roadmap, and drive onboarding, activation, and feature discovery to ensure high adoption and retention.

You will manage paid acquisition, app store optimization, and growth instrumentation, measuring success by installs, activation, and retention. Strong analytical skills and experience with A/B testing are essential.

Qualifications

• 5+ years in growth product management, product growth, or mobile growth.
• Experience owning a growth funnel end to end, including shipping changes to a live product.
• Hands-on experience running paid user acquisition (Apple Search Ads, Google App Campaigns, or similar).
• Fluency with app metrics: installs, CAC and LTV, activation, adoption, retention, and cohort analysis.
• Experience running A/B tests and making calls off the results.
• Bachelor's degree or equivalent practical experience.

Responsibilities

• Own a growth roadmap for the CBS Sports app, scoped and prioritized alongside feature work.
• Own onboarding, activation, and in-product feature discovery, from problem definition through shipped changes.
• Own the app store listing as a conversion surface, including testing, positioning, and editorial pitches for featuring.
• Own paid acquisition for the app, optimizing toward high-LTV users and aligning spend to the roadmap and the sports calendar.
• Define the growth instrumentation and reporting the product team runs on. Monitor installs, adoption, engagement, retention, and funnel performance, and act on what you see.
• Run experiments with clear hypotheses and readable results. Kill what doesn't work.
• Sequence releases against tentpole windows so launches land when fan demand is highest.
• Test new acquisition channels and fold the ones that work into a single growth approach.
• Work with brand, creative, and lifecycle teams so what ships in-product and what runs outside it say the same thing.

Skills

Growth product management

Paid user acquisition

App analytics

A/B testing

Agile collaboration

Education

Bachelor's degree or equivalent

Tools

Amplitude

Mixpanel

AppsFlyer

Braze

Iterable

Airship

Job description

Paramount Pictures is seeking a Product Growth Manager to own growth on the CBS Sports app. You will sit on the app product team, own your roadmap, and drive onboarding, activation, and feature discovery to ensure high adoption and retention.

You will manage paid acquisition, app store optimization, and growth instrumentation, measuring success by installs, activation, and retention. Strong analytical skills and experience with A/B testing are essential.