Growth Product Manager: Acquisition, Retention & AB Testing

Starz

Santa Monica (CA)

On-site

USD 120,000 - 140,000

Full time

14 days+
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Benefits offered by this job

Full coverage – Medical, Vision, and D
Annual discretionary bonus
Work/Life Balance – vacation/holidays
401(k) company matching
Tuition Reimbursement

Job summary

STARZ is seeking a Product Manager, Growth to own end-to-end performance of acquisition and retention flows across STARZ apps. You will optimize sign-up and renewal paths, test hypotheses, and productionalize winning tests to boost growth.

You will partner with Marketing, Design, Insights & Analytics, and Product/Engineering to plan and maximize impact, with strong emphasis on data-driven decision making and rapid experimentation.

Qualifications

  • 3+ years of experience in engineering/product roles, preferably in OTT or digital platforms.
  • Familiarity with analytics tools (Tableau, Google Analytics) and SQL is preferred.
  • Experience shaping sign-up, renewal, and retention flows.

Responsibilities

  • Devise, launch, test and optimize signup, renewal, and retention projects across STARZ apps.
  • Develop tools to improve Paid Acquisition team efficiency.
  • Deliver integrations and optimizations to improve top-line metrics.
  • Collaborate with Product, UX, Engineering, Insights and Analytics to ship value-driven features.

Skills

Product management
Analytics
AB testing
Cross-team collaboration
KPIs & metrics
Acquisition & Retention

Job description

STARZ is seeking a Product Manager, Growth to own end-to-end performance of acquisition and retention flows across STARZ apps. You will optimize sign-up and renewal paths, test hypotheses, and productionalize winning tests to boost growth.

You will partner with Marketing, Design, Insights & Analytics, and Product/Engineering to plan and maximize impact, with strong emphasis on data-driven decision making and rapid experimentation.

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