Growth Product Manager: Acquisition & Experimentation

Weight Watchers; United States; Hybrid; USD 90,000 - 105,000; Full time

Benefits offered by this job

Hybrid work model

Annual bonus

Comprehensive benefits package

Job summary

WeightWatchers in the United States is seeking a Growth Product Manager to own the tactical execution of our acquisition testing program across landing pages, the Med+ quiz, plans, checkout, and promotions. You will partner with Marketing, Design, and Engineering to move tests from idea to in‑market quickly.

Ideal candidates have 3+ years in Product Management or Growth, strong analytics and A/B testing experience, and proficiency with Jira, Looker/Amplitude/GA, and CMS tools.

Qualifications

• 3+ years in Product Management, Product Marketing, Growth, Marketing Operations, or a similar analytical role.
• Demonstrated experience designing and running A/B tests in a consumer subscription or e‑commerce environment.
• Experience working in Jira or another sprint‑based project management tool.
• Proficiency with product analytics tools (Looker, Amplitude, GA, or equivalent).
• Familiarity with experimentation and feature‑flagging platforms (e.g., Optimizely, LaunchDarkly, GrowthBook).
• Hands‑on experience with a CMS (Storyblok, Contentful, or similar).
• Strong written and verbal communication; comfortable presenting test results to senior stakeholders.
• Bachelor's degree in a quantitative or analytical field.
• Health, wellness, or healthcare product experience is a plus.

Responsibilities

• Own the Experimentation Roadmap: Work with Principal PM to identify strategic opportunities for experiments. Maintain a prioritized, continuously-running testing roadmap across various landing pages and sign‑up funnels.
• Operationalize Test Velocity: Partner with Marketing, Design, and Engineering to take hypotheses from idea to live test within a sprint. Own the documentation, configuration, and analytics setup that make high-volume testing sustainable.
• Optimize the Med+ Funnel: Identify drop‑off points across the Med+ acquisition flow (LP, quiz, plans, payment) and maintain a backlog of the highest‑leverage fixes and experiments.
• Surface Insights from Data: Translate results from product launches into clear, actionable recommendations for the Marketing team and senior leadership.
• Drive Cross‑Functional Velocity: Work with stakeholders in Marketing, Compliance, and Design to focus on driving strategic initiatives forward.

Skills

Analytical thinking

Velocity mindset

Cross-functional collaboration

Consumer focus

Self-direction

Education

Bachelor's degree in a quantitative or analytical field

Tools

Jira

Looker

Amplitude

GA

Optimizely

LaunchDarkly

GrowthBook

Storyblok/Contentful CMS

Job description

WeightWatchers in the United States is seeking a Growth Product Manager to own the tactical execution of our acquisition testing program across landing pages, the Med+ quiz, plans, checkout, and promotions. You will partner with Marketing, Design, and Engineering to move tests from idea to in‑market quickly.

Ideal candidates have 3+ years in Product Management or Growth, strong analytics and A/B testing experience, and proficiency with Jira, Looker/Amplitude/GA, and CMS tools.