Growth Product Manager — Acquisition & Activation (Remote)

Evolve; United States; Remote; USD 170,000 - 190,000; Full time

Benefits offered by this job

Financial Wellness

Family Support

Health & Wellness

Time to Recharge

Travel Perks

Growth Opportunities

Connection

Job summary

Evolve is seeking a growth-oriented Product Manager to drive the acquisition engine for operators and individual owners. You will craft funnel architectures, run experiments, and partner with Marketing, Sales, and Engineering to improve activation and long-term value.

Expect ownership of metrics, a strong analytical backbone (SQL, analytics tools), and a bias for building scalable product features with a PLG mindset. This is a remote US role with competitive base pay and annual bonus eligibility.

Qualifications

• 7+ years of product management experience in acquisition, growth, or PLG contexts.
• Experience owning funnel metrics like conversion rate, CAC, and activation.
• Proven track record running controlled experiments and data-driven decisions.
• Comfort writing SQL, reading API docs, and working with engineers.
• Fluent in product analytics and building funnels/dashboards in-tools.

Responsibilities

• Own the acquisition product strategy across segments — define the funnel for both operator and single-owner acquisition, identify the conversion levers unique to each, and build the product experience that takes users from "interested" to "activated."
• Design and run growth experiments end-to-end: write the hypothesis, scope the build, measure the result, make the call. Ship fast, kill fast, scale what works.
• Lead discovery: talk to customers across the spectrum — from portfolio operators to first-time hosts — and translate those insights into a differentiated product roadmap.
• Partner with Marketing and Sales on go-to-market execution — you own the product side of campaigns, not just the feature side.
• Define and own your KPIs. Build dashboards, track cohorts, and report on acquisition and activation performance without delegating the analysis.
• Bring a technical perspective to every initiative — you can write a spec, debate an architecture tradeoff, and spot when an engineering estimate is off.

Skills

Product management

Acquisition

Growth experiments

SQL

APIs

Analytics

Amplitude

Mixpanel

Heap

CRM

No-code tools

AI fluency

Funnels

Tools

Amplitude

Mixpanel

Heap

Job description

Evolve is seeking a growth-oriented Product Manager to drive the acquisition engine for operators and individual owners. You will craft funnel architectures, run experiments, and partner with Marketing, Sales, and Engineering to improve activation and long-term value.

Expect ownership of metrics, a strong analytical backbone (SQL, analytics tools), and a bias for building scalable product features with a PLG mindset. This is a remote US role with competitive base pay and annual bonus eligibility.