Growth PM, D2C Subscriptions (AI-Driven ARPU)

Ruby Labs Ltd; Athens (GA); Remote; USD 120,000 - 180,000; Full time

Benefits offered by this job

Remote-friendly

Paid national holidays

Flexible independent contractor clause

Job summary

Ruby Labs Ltd is seeking a Senior Growth Product Manager to own a core D2C subscription product and drive ARPU through high-value post-purchase experiences.

You will lead end-to-end experiments, from research to proven results, collaborating with engineering, data, and marketing. A strong track record in subscription or consumer products and fluency with analytics tools are required.

Remote-friendly and contractor-friendly with flexible hours and paid holidays.

Qualifications

• 3+ years in product growth roles on D2C subscription or consumer products.
• Hands-on user research, competitor analysis, and product analytics.
• Experience with subscription onboarding, engagement, or cancellation flows is a bonus.
• Evidence-led decisions backed by data or user/competitor insights.

Responsibilities

• Own the full cycle from research to proven results for a core D2C subscription product.
• Write clear, testable specs and work daily with engineering to ship tests quickly.
• Coordinate with the CRO and data teams so tests run in sequence and results are read correctly.
• Identify where users miss value and why they churn through analysis of product data.
• Report to the Head of Growth and contribute to AI-assisted optimization workflows.

Skills

Growth strategy

A/B testing

User research

Data analysis

Cross-functional collaboration

Tools

Mixpanel

SQL

Claude AI

Excel

Job description

Ruby Labs Ltd is seeking a Senior Growth Product Manager to own a core D2C subscription product and drive ARPU through high-value post-purchase experiences.

You will lead end-to-end experiments, from research to proven results, collaborating with engineering, data, and marketing. A strong track record in subscription or consumer products and fluency with analytics tools are required.

Remote-friendly and contractor-friendly with flexible hours and paid holidays.